Cedric Ballay

Cedric Ballay

Summary

-  Executive with global experience (Europe, Middle East and Africa)

-  Positions include managing director, sales & marketing director, project manager and process improvement leader

-  Worked in markets ranging from energy, e-mobility, infrastructure, construction, industrial environments to IT 

Specialties:

Management – Strategic planning – People development - Sales & Marketing of products, solutions and services – Industrial markets – Energy and renewables – Energy efficiency – Power distribution – Industrial automation - Electrical vehicles - Information technologies – 6 Sigma – Business development

Speaks fluently French, Spanish and English

Work History

Work History
Jan 2009 - Present

Managing Director / General Manager

GE Energy

Region of responsibility includes Spain, Portugal and North Africa for GE Energy Industrial Solutions business unit.

- Managing director Spain & Portugal. Member of the board.

- Development of our local presence in North Africa, setting up legal entities, local teams and

leadership, defining strategy, growth plan, sales channels and strategic alliances

Spain Country Executive for GE Energy Services (Since 2011): Leading cross-business units

coordination in order to drive one common strategy, detect synergies, grow in strategic key accounts

and develop talent pipeline.

Jul 2007 - Dec 2008

Country Manager Spain

Nov 2002 - Jun 2005

Business Development Manager - Energy

http://www.ge.com

In charge of Sales and Market development for Europe, Middle east and Africa to key accounts and engineering companies in the newly created utilities and petrochemical vertical market. Team of key account managers across EMEA.

Dec 1999 - Oct 2002

E-business and 6 sigma project manager

Oct 1996 - Sep 1997

Information Systems Administrator

French Navy
Jan 1996 - Jun 1996

Engineer

HP

Education

Education
Sep 2000 - Jun 2002

MBA

ESADE