Personal Skills

  • Strong communication skills
  • Experienced both in team work and as a team leader
  • Flexible and adaptable (as seen through time spent studying and working in a variety of cultures)
  • Highly organized multi-tasker (I have often worked on a number of projects at the same time and always met all deadlines)
  • Outgoing personality

Summary

Highly motivated and skilled graduate student with international and bi-coastal experience including blogging, research, media outreach and writing press releases. Experience promoting a wide variety of clients and exposure to the various tools used in marketing. Looking for a position in the UK (preferably London) in public relations and/.or events.

Interest

  • Volunteered at the after-school program at Beverly J. Martin Elementary School in Ithaca, New York; supervised students during free play; assisted needs-based children with homework; maintained a list of appropriate websites for free-time activities.
  • Weekend volunteer for Dan Klores Communications (based in New York) during the 2006 Arby’s Action Sports Awards Show in Burbank, California; set up press kits and checked in media outlets; shuttled talent back and forth between event and press rooms
  • Extensive experience abroad: semester in Dublin, Ireland with modules in Irish culture, history and literature; participated in a cultural-awareness exchange program between American and German teenagers in 2003

Work History

Work History
Dec 2009 - Aug 2012

Guest Programming Coordinator

Wildlife Conservation Society

  • Promoted from Marketing Assistant in 2012
  • Strengthened supervisory skills by managing guest programming staff and directing external vendors
  • Developed customer service skills and a sensitivity to speaking with consumers from all over the world by working as the on-site manager for public events at one of New York City’s largest tourist attractions
  • Oversaw fulfillment of promotional partnerships
  • Streamlined creation process of promotional materials and reducing creation time by up to three weeks
  • Exhibited copywriting and editing skills by reviewing all copy released by the department for distribution across various media channels including social media and newsletters
  • Assisted with the development of in-park signage in an effort to maintain consistency throughout programs and promotions
  • Created and managed implementation of plan for an integrated media campaign across five parks; in doing so, worked with park directors and multiple other departments, demonstrating an ability to work with employees across all disciplines and levels of seniority
  • Numeracy skills demonstrated by management of department budget and invoicing
Jun 2008 - Aug 2008

Personal Assistant to Melanie Young

M Young Communications, Inc.
  • Created proposals and reports for clients' product launches showing media coverage before and after events
  • Edited and distributed press releases
  • Researched locales for events in cities around the world
  • Managed local print and blogger media outreach
  • Developed a passion for working on events, particularly in consumer outreach and public activities
  • Learned how to talk to members of the media and maintain their interest in a client’s story.
Jun 2008 - Aug 2008

Public Relations Intern

Fizzy Lizzy Sparkling Juice Company

  • Launched and maintained company presence on social media to expand the company’s online presence beyond its own website
  • Initiated outreach to local food and parenting bloggers
  • Wrote and distributed press releases and press kits to local, regional and international media
  • Cultivated excellent research skills in finding new ways to obtain coverage of our product
  • Worked closely with the founder of the company to define its Unique Selling Point and position the company properly in the eyes of the media
  • Researched portals for product distribution
  • Kept media contact lists up-to-date
Jun 2006 - Aug 2007

Summer Marketing Intern

Electric Artists Marketing Services
  • Assisted in marketing and promoting musicians and a number of Emmy-nominated television shows
  • Researched and reported on trends and viral websites
  • Administered YouTube, Vimeo and MySpace pages for clients
  • Demonstrated excellent teamwork skills in a busy marketing environment, resulting in being given the added responsibility of “Employee-Intern Liaison” in 2007
  • Showed strong time management skills by making sure no one missed any deadlines
  • Cultivated an ability to think quickly and work with senior level executives by regularly participating in brainstorm meetings with senior management
Sep 2006 - Dec 2006

Marketing Intern

Fanscape New Media Marketing Agency

  • Established an ability to understand consumers based on a few key facts about their lifestyle by researching their habits
  • Developed an ability to engage consumers in conversation by using online media including social media websites, forums and local bloggers
  • Used guerilla marketing to promote clients online
  • Researched various websites for inclusion in campaigns
Jul 2005 - Aug 2005

Marketing and Promotions Intern

spinART Records
  • Displayed strong telephone skills by cold calling music stores and other retailers
  • Established conversational and persuasive skills by building good relationships with store managers and buyers and convincing them to carry our albums

  • Used social media websites to promote upcoming events

N.B.: This record label no longer exists.

Education

Education
Sep 2008 - Present

MA

Cardiff University

Thesis Title: The War Before The War: A Study of Contemporary Public Relations Techniques Used by Colonists, 1760-1775

  • Student Member, Chartered Institute of Public Relations
  • Modules included International Marketing, Professional Writing, and weekly guest lectures by public relations practitioners
  • Assignments included a client pitch for an anti-smoking campaign and a mock press conference
  • Social Chair for Cardiff University Postgraduate Society; organized various events and trips for postgraduate students
Sep 2012 - Sep 2013

MA

School of Oriental and African Studies, U of London

  • Currently researching thesis on feminist movements within traditional Judaism
  • Learning to think critically and independentently
  • Courses included Judaism and Gender, Jewishness on Screen, and Critical Theory
  • Learning basic Hebrew
Aug 2004 - May 2008

BS

Ithaca College

  • Result: Grade Point Average 3.54/4.00
  • Participated in American Advertising Federation’s 2008 National Student Advertising Competition (sponsored by AOL); placed 4th in region
  • Courses included Consumer Behavior; Business and Professional Communication; Advertising Copywriting and Art Direction
  • Served as Rush Chair and Pledge Mother for Phi Zeta Kappa, a community service sorority; organized events to raise awareness; successfully increased membership by 20%; and managed all new members

Skills

Skills

Cision

Apple Operating System

Windows Operating Systems

SPSS

Microsoft Office Suite (Excel, Word, Powerpoint, etc.)