Download PDF

Tor Olav Haugen

CEO at

  • Oslo Oslo
  • +4799229290

Portfolio & Ongoing Ventures

Work History

Jan 2008Present


CatchTheEye Media AS

Holding company exploring media opportunities and new ventures.

Jan 2013Present

Co-Founder & CEO

ThumbAd AS

ThumbAd monetize, add value and deliver additional advertising revenue to Publishers, and offer an unique expertise for Advertisers! ThumbAd is selling ads on mobile. - Advertising at the best and most popular mobile sites and apps - Delivering highly targeted Location Based Services to Small & Mid-sized Advertisers - Creative Ad formats, features and functionalities at fixed costs

Feb 2008Jun 2012

President & CEO

CatchTheEye As

- A truly mobile Daily Deal Service! [m-commerce]Personal and direct marketing that allows marketers to reach a specific target audience; marketers can create campaigns aimed at more specific based on customers actual interests and needs. To give consumers control on what, when, where, and how customers receive ads, it provides customers relevant information, personalized message, and targeted offer.

- Successful funding Series A $3 million in December 2008

- Signed in 8 partners in 1 year, built a network reaching 30% of population in Noway

- Developed and launched award-winning mobile Apps

- Signed in leading Telco and launched Daily Deals in a loyalty wrapping

Mar 2008Mar 2011

Chairman and co-founder

Retail Promotion AS

Exploring the range of instore media in Europe and US (FMCG)

- Tradesale

Aug 2005Feb 2009

Initiator and Boardmember

GiDetVidere (Pay It Forward)

Charity Organization (non-profit)- to make people joyful and happy, and to raise money for people in need!

Oct 2006Feb 2008


RightOnMedia (Reitangruppen)

- Digital Out of Home Advertising enabling Mobile as return path!Start-up of a media company within to become the leading Scandinavian Digital Out of Home Media company.

Spin-out to CatchTheEye AS

Apr 2000Sep 2006


Cart Media As

- Instore AdvertisingStart-up of a media company Cart AS to become market leader within the Instore marketing segment i Norway (FMCG).

- Delivering profit (EBITDA) every year for 6 years

- Delivering substancial CAGR improvements

- Delivering long terms partnerships with leading FMCG retailers

Apr 2004Jun 2006

Initiator and Project Owner


- Retail Research A Joint Venture between TNS Gallup AS and Cart Media ASAn online system for documentation of in-store marketing and placement activities in order to identify the success factors for Best Practice (Research/Retail)

- A JV-project within Cart Media AS

Apr 1998Mar 2000

Director Instore Scandinavia

Green Media Group ASA

Responsible for all Instore activities within Scandinavia with products like trolley advertising, screen advertising, airport advertising.

Apr 1996Mar 1998


Hermes Media As

- Instore AdvertsingStart-up of a media company Hermes Media AS, becomming the leading company in Norway and Denmark within the instore marketing segment. The company were acquired by GMG for MNOK 20 in 1998 (FMCG).

-Tradesale to Green Media Group ASA


Jan 1995Dec 1995

Norges Handelshøyskole (NHH)


Passionate about new ventures Happily married with 3 lovely children a dog. Practice TaoKwonDo to stay in shape.


An experienced CEO with 20 years of media tech and entrepreneurial experience. Excellent presentation and marketing skills and are a public speaker!- Ad Networks, Mobile & Tablet- Programmatic Buying- Media Technologies- Mobile Commerce- Mobile Payment & Coupons- Digital Out of Home Advertising - Retail Instore Advertising- FMCG- Partner Strategies

Business SkillsAssets-->Sales-->Profits-->Cash-flow, Marketing, Growth, Execution Intelligence, Leverage, Culture/Team