Over the years, I've become a marketing generalist doing strategy development, marketing communications and product creation as well as becoming experienced in meeting and event planning, association management and social media marketing. At this point in my career, I feel that my best contributions were working for a membership or enthusiast-based organization whether it be in the nonprofit/association world or in the digital space creating online communities. Ideally, I would like to find work in that type of environment again.
2011 - 2014
Social Media Specialist
Social media marketing and community management with an emphasis on increasing the company's search engine rankings for its top keywords in the highly competitive auto insurance vertical.
2009 - 2010
Social Media and Community Manager
Develop and manage social media marketing campaigns and online communities.
2008 - 2008
Managed the organization's trade shows and sponsorships, new product launches, webinars and B2B marketing activities.
2006 - 2008
Developed the first multimedia information service for the home inspection profession.
2005 - 2006
Planned, organized and directed the marketing programs for the company's flagship publications, Dog Fancy and Cat Fancy magazines.
2004 - 2005
Marketing and Chapter Relations Coordinator
Coordinated all aspects of marketing, chapter and public relations for the organization.
1997 - 2004
Directed the marketing activities of all membership programs and services with the objective of increasing dues and non-dues revenue for this 6,000 member organization.
1994 - 1997
Marketing and Event Coordinator
Corporate Productions, Inc.
Developed creative concepts and interactive events for Fortune 500 companies and professional trade associations.
1993 - 1994
Responsible for maximizing retail sales, training and supervision of 15 sales associates, store maintenance and merchandising, expense control and loss prevention.