Carlos Poupa

Carlos Poupa

Statistics, Data Analysis, Project Management

From an initial background in engineering I changed directions long ago and went to learn management.
In the last years I have been teaching Market Research, Data Analysis and Management of the Production of Banking Services. Currently, I teach at ULHT and ISGB, an institute that belongs to the Portuguese Banks Association.

Numbers show us what we need to know. Numbers help us understand. Numbers bring new questions. Numbers help us to decide. In the end, numbers are never enough, in the end is always a management decision. My mission is to help the management to make the best one.

Sometimes I teach Project Management. Once you start doing Project Management, Project Management is a way of thinking, is a way of living. At Autoeuropa I dealt with some of the largest and more complex projects imaginable. It was a good experience, a strong experience in a technological and international context. After Autoeuropa, I can say that I am not afraid of the management of any project.




High-level. Able to use R very quickly to solve every common problem of research or data analysis. Never afraid of new problems.


High-level. Able to use SPSS very quickly to solve every common problem of research or data analysis. Never afraid of new problems.


Good level. A bit rusty now, but can improve to the level of the good old times quite fast, if necessary.

Project management

Expert level. Able to work with very big projects.
Comfortable with technology and not afraid of technological jargon.

Research design

Expert level. Able to make the fundamental bridge between business decisions and the research to support them.

Quantitative methods

Expert level. Masters quantitative methods, descriptive and inferential statistics, sampling and data analysis, as well as reporting

Qualitative methods

High-level. Masters qualitative methods, interviewing and focus group techniques, sampling and data analysis, as well as reporting


High-level. Able to use Nvivo to organize qualitative information whenever necessary and to produce better business insights

Work experience

Work experience

Teacher: Marketing Research

2005 - Present

Quantitative and qualitative methods applied to consumer research, marketing research and management

Teacher: Management of Production of Banking Services

2013 - Present

Quantitative methods applied to the optimization of the banking business

Teacher: Data Analysis

2008 - 2011

Statistic methods applied to banking and consumer behavior

Teacher: Organizational Behavior

2007 - 2014

Working and living in organizations. Leadership, culture, motivation and change management

Teacher: Multimedia Product Design

2001 - 2006

Web programming and web design

E-Learning Technical Manager

2004 - 2004

Project management: bringing together technology, contents and teachers

Plant Engineer

1993 - 1998

Project management at the launch of Autoeuropa, an automobile factory,
Ford and Volkswagen joint-venture,
number one exporter in Portugal

Teacher: Math

1985 - 1993
Ministry of Education

Teach math from 7 to 12 grade



CFA of the PhD in Education

2006 - 2007
University of Lisbon

CFA = approval in all the disciplines of the PhD, but no thesis

MsC in Management Sciences

1999 - 2001
IInstituto Superior de Ciências do Trabalho e da Empresa

Thesis: Consumer Behavior and E-Commerce

MBA - Master of Business Administration

1998 - 1999
Instituto Superior de Ciências do Trabalho e da Empresa

Bachelor in Electrotechnical and Computer Engineering

1979 - 1987
Instituto Superior Técnico


Portuguese - mother language

English - fluent

French - fluent in reading, not in writing or speaking

Spanish - can read, not write or speak

German - long ago, I studied German, but did not use it and it is almost totally forgotten