Carey Davies

BMC Hill Walking Development Officer

  • Manchester, UK

Summary

I am the Hill Walking Development Officer for the British Mountaineering Council (BMC). A hugely diverse role, this draws upon my varied media background, my impressive writing abilities, my skills in leading change and working with others, and my ability to think strategically and influence at the highest level. 

At the centre of my work is leading an ambitious aim for the organisation to become 'The natural home for hill walkers'. As part of this I drafted a unanimously approved strategy covering every aspect of the BMC's work, demonstrating my ability to think in far-sighted, innovative and ambitious ways.

 I have been responsible for or closely involved with several high-impact media campaigns, have secured several high-value media placements for the BMC, and have shown a consistent ability to produce highly 'clickable' viral content. Coupled with this has been a strategic contribution to increasing the BMC's hill walking output, which has seen the quantity of hill walking articles on the BMC's website increase by 100%.

Previously I was the Assistant Editor of The Great Outdoors Magazine, the UK`s leading hill walking and backpacking magazine for more than 30 years, a highly-pressurised, deadline-driven role in changing circumstances brought about by the ongoing online revolution. This experience at the sharp end of change taught me the value, above all, of comprehensive digital strategies, as well as the strength of camaraderie and team effort. I wrote 20 full-length features for The Great Outdoors as well as countless smaller articles for both print and online. 

I graduated in 2008 with a Postgraduate Diploma in Journalism Studies from Cardiff University and the full range of NCTJ pre-entry qualifications. This rigorous and demanding course included a series of placements with local and regional newspapers and was a comprehensive grounding in the skills required of a newspaper journalist.

In my capacity as a freelance writer I am a monthly contributor to the Guardian's Country Diary Column and the leading columnist for The Great Outdoors magazine. I won the 2014 OWPG Award for Excellence in the 'Best Magazine Article' category.

Work History

Work History

British Mountaineering Council

Apr 2013 - Present

Hill Walking Development Officer

  • Responsible for or closely involved with several high-impact media campaigns, including BMC on Foot (400,000 online views between 17 articles), Stand up for Stanage (national news coverage and 26,000 views), Open Wales (32,000 views and 200 comments) and the Outdoor Election campaign (10,000 views). 
  • Secured several high-value media placements for the BMC, including in the BBC 4 film ‘Life of a Mountain: Scafell Pike', which attracted a million viewers, as well as supplying quotes to the Guardian, the Times, the Financial Times, and an interview to  BBC Cumbria. 
  • Produced highly 'clickable' viral content, with articles routinely attracting 10,000+ views, with most popular registering 56,000 hits.
  • Responsible for quantity of hill walking articles on the BMC’s website increasing by 100%, and noticeable increase in the hill walking content of Summit magazine.
  • Secretary of BMC Equity Steering Group, gaining insights into the relative lack of outdoor participation among women, BAME communities, and people with disabilities. Worked with volunteers to organise and run the successful 2014 Equity Symposium, attended by 70 people.

Various

Apr 2013 - Present

Freelance writer

  • Monthly contributor to the Guardian's Country Diary Column
  • Lead columnist for The Great Outdoors magazine
  • Winner of the 2014 OWPG Award for Excellence

Assistant Editor, The Great Outdoors Magazine

  • Editorial responsibilities including planning magazine content, commissioning, sub-editing, social media, representing the magazine at industry events, digital and content marketing 
  • Leading feature writer with more than 20 full-length features and countless smaller articles
  • Demanding workload requiring antisocial hours, flexibility, multitasking and adaptability to changing circumstances
  • Closely involved with the most significant image, content and digital overhaul of the magazine in its 30 year history, aimed at capturing new audiences while retaining traditional ones
  • Performance measured by the tangible outcome of magazine sales
  • Working within constrained budgetary environment

Self-employed

May 2009 - Oct 2009

Proofreader and copy-editor

  • Self-employed proofreader, checking reports and documents for spelling and grammar errors, inconsistencies and comprehension problems
  • Editing and arranging content
  • Including work on documents in safeguarding consultancy, human resources and legal

News Network International

Sep 2008 - May 2009

Researcher and production assistant

  • Wide-ranging role including research, journalistic, production and administrative responsibilities
  • Gained experience in broadcast production (camerawork, sound and video editing) in addition to print experience
  • Pressurised role as part of a start-up company with a small staff
  • Contributed to programmes for BBC World Service and Radio 4

A series of work experience placements with local and regional newspapers

2008 - 2008

Reporter & Communications assistant

Yorkshire Evening Post (April 08)

Reporter for local daily with large circulation in Leeds and surrounding towns.

The Sheffield Star (April 08)

Reporter for local daily with wide circulation across South Yorkshire and Derbyshire, with local editions.

Leeds City Council Press Office (March 08) Assistant with council press officer.

Ilkley Gazette/Wharfedale and Airedale Observer (March 08) Reporter for local weekly with strong community values.

South Wales Argus (Feb 08) Reporter for local daily with a circulation covering a large area in Newport and the South Wales Valleys.

Skills

  • Shorthand (100wpm)
  • Full clean UK driving licence
  • Digital SLR photography
  • Video and sound editing
  • Sound recording
  • Camera operation

Programs:

  • Quark Xpress (page design)
  • InDesign (page design)
  • dotCMS (online content management system) 
  • Photoshop (picture editing)
  • Cool Edit (sound editing)
  • Full range of MS Office programs

References

Emily Rodway

Editor, TGO Magazine

emily.rodway@tgomagazine.co.uk

Darren Bruce

Magazine Publisher at Newsquest (Herald & Times) Group Ltd

0141 3027721

Education

Education

Cardiff University

Sep 2007 - Jun 2008

Postgraduate Diploma in Journalism Studies (Newspaper) (NCTJ accredited)

Highly respected diploma from one of the UK's top media centres

University of Sheffield

Sep 2004 - Jun 2007

BA Hons, History, 2:1 

Upper Second Class degree from the University of Sheffield

Prince Henry's Grammar School

1996 - 2003

Secondary and further qualifications

3 'A' Levels grades AAB (English Literature, History, Politics)

+ Chemistry 'AS' at grade C

10 GCSEs grades A* - C

Contact Info.