Download PDF

Work experience

Oct 2008Mar 2009

Assistant Media Buying Manager

InvestorPlace Media, LLC

  • Promoted within company from Marketing Coordinator
  • Negotiate, Monitor and Buy Media space with an aim to reach the highest number of people in the target market at the lowest possible cost
  • Constantly look for new opportunities to break into for new leads/lists for our traditional  chosen media of dedicated emails, text links, banners, sponsorships, and paid search
  • Form relationships with outside vendors to create advertisement swaps and deals
  • Manage the media buying plan, the prospecting budget and provide analysis of how well these ads do to make strategic decisions for future buys
Jan 2007Oct 2008

Marketing Coordinator/Marketing Manager

InvestorPlace Media, LLC

  • Manage multiple teams daily (copywriters, e-design, e-commerce, and broadcast) to ensure timeliness of messages
  • Work with e-design and e-commerce teams on design-related projects such as marketing messages, free reports, landing pages, banner ads and internet newsletters
  • Manage the production and deadline specific execution of the company’s flagship internet newsletters
  • Create stock market driven electronic direct marketing campaigns to targeted markets that bring in revenues of approximately $2.5 million per year
  • Analyze, test and design new messages to increase click through rates and revenue
  • Contribute creative marketing ideas for campaigns, message retention
  • Assist in the design, launch and management of (company website)   
  • Special training in Dreamweaver, HTML code, and Direct Marketing Association (Atlanta GA)
Oct 2007Dec 2007


Congresswoman Jo Ann Davis
  • Assisted staff members in a fast paced environment on constituent issues and concerns through email and phone
  • Conducted tours of the Capitol, organized data through intranet databases, and processed flag requests
  • Researched casework and current events relevant to Congress and constituents
May 2004Aug 2004

Marketing Assistant/Assistant Project Coordinator

Northrop Grumman Corporation
  • Interviewed shipbuilders daily and wrote articles for “Currents” and “Yard Lines,” the shipyard’s weekly and monthly employee publications
  • Produced multiple press releases on events and awards such as our Wellness Initiatives, Miss USA’s Shipyard Visit, Habitat for Humanity, the Discovery Channel Visit, along with helping create brochures, and plan daily events
  • Worked with the photo lab, graphics dept. and the shipyard webmaster to design posters, webpages and brochures
  • Assisted with the keel-laying and christening of the aircraft carrier George H.W. Bush (U.S. President attended)


Aug 2002May 2006

Bachelor of Business Administration

James Madison University

  • Developed an in-depth integrative marketing plan for Adidas Corporation
  • Created a business plan encompassing financial, managerial, operational and marketing aspects for an entrepreneurial venture
  • JMU Women's Club Soccer: played for all four years and was social chair


Understand basic HTML code to edit HTML's
Ability to edit an already existing HTML Basic understanding of HTML code: able to find errors/fix items within code  



  • Enjoy traveling, reading, writing, creativity, wakeboarding, skiing, and challenging my ability to learn and succeed

Objective... Qualifications... Summary about Me!


To obtain a Marketing, Management or Media Buying position that challenges my creativity and current marketing and analytical skills


Extensive experience in e-commerce driven direct marketing, brand development, strategic messaging and advertising, management and copywriting for web sites, direct mail, e-mail marketing campaigns, as well as significant experience in traditional marketing, communication, and project coordination 


I am an extremely hard working individual and a proactive leader. I have been working with InvestorPlace Media LLC. for a little over two years as a Marketing Coordinator and was promoted to a a new position of Assistant Media Buyer.

During my time at InvestorPlace Media LLC., I have been able to demonstrate my management ability as I have taken over complete projects and tasks. I manage a publication for Vanguard Mutual Funds and I am responsible for the success and failure of this product. I analyze the performance of the publication, constantly seek ways to improve click through rate on all publications and messages, design new products with our e-design, e-commerce, copywriters and broadcast teams.

In my new position as Assistant Media Buyer, I Negotiate, Monitor and Buy Media space with an aim to reach the highest numbers of people in the target market at the lowest possible cost. I look for new leads using media such as emails, text links, banners, sponsorships, paid search ads and search engine marketing.

I look forward to new opportunities to advance my marketing career and I am excited to step outside my comfort level to take on projects/tasks that are available to me with a respected company.