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Successful salesperson with 15+ years' experience in Medical Devices and Pharmaceutical industries (Hematology and Oncology), overachieving targets with a focus on teamwork, innovation and simplification.

Passionate about people (meeting new people, creating a team spirit, coaching & motivating), strategy and achieving results.

Work experience

Jan 2013Present

Molecular Imaging Sales Specialist

GE Healthcare

High end Nuclear Medicine equipment (PET/CT, Gamma Camera, SPECT/CT, Cyclotrons and Synthesis units) sales across Turkey

Over-performed plan year over year (>150%)

Increased market share within territory by >70 pts, becoming Nr. 1 in the market 2 years in a row (2015 - 2016)

Gathered and analyzed continuous intelligence regarding the product’s performance, customer attitudes, potential negative issues and opportunities

Provided regular market updates including competitor analysis, assessment of market trends and forecasts

Developed and maintained relationships with all kinds of target customers (KOL's, distributors, service providers)

Supported the wider sales group with co-visits, on the job trainings to ensure and enhance product understanding

Jan 2004Dec 2012

Sales Representative

Novartis Oncology

Major products in portfolio in Ankara region:

  • Femara (Letrozole)
  • Zometa (Zoledronic Acid)
  • Exjade (Deferasirox)

Created and successfully implemented national projects

  • URODATA (patient follow up software)
  • Thalassemineria (improving the adherence of patients to treatment protocols)

Created a niche market for Extended Adjuvant phase of breast cancer in Oncology

Created a niche market for iron chelation therapy in Pediatric Hematology

Built very good relationships with national KOL's in Ankara and Hacettepe Universities

Jan 2002Dec 2003

Sales Representative


Major products in portfolio in Ankara region:

  • Lansor  (Lansoprazole)
  • Exen (Meloxicam)
  • Tremac (Azithromycine)
  • Baktisef (Ceftriaxone)
  • Dolphin (Diflunisal)

Market share leaderships for:

  • Baktisef (Ceftriaxone) in 2002
  • Tremac (Azithromycine) in 2003

Increased sales dramatically


Nov 2011Present

Associate's Degree

Anadolu University

Brand Communication

High Honor Student

Sep 1994Jun 1999

Bachelor of Science




Prof.Dr. Özlem Küçük

Nuclear Medicine Dept., Ankara University Turkey

Dr. Mert Şahin

Senior Marketing Director, US/CAN Life Sciences, GE Healthcare USA

Yigit Altınkılınç

PET/CT Marketing LeaderEGM, GE Healthcare Turkey

Fuat Yalçın

Business Development Director, Philips Healthcare Turkey

Zac Osnat

Director and Program Manager, CT/MI, Philips Healthcare Israel