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Summary

Successful salesperson with 15+ years' experience in Medical Devices and Pharmaceutical industries (Diagnosting Imaging devices, Hematology, Oncology and Radiation Oncology, etc..), overachieving targets with a focus on teamwork, innovation and simplification.

Passionate about people (meeting new people, creating a team spirit, coaching & motivating), strategy and achieving results.

Work experience

2017

Regional Account Manager ( Aegean and Mediterranean Region)

Philips
  • Accountable for maximizing order intake, sales (incl. POS Service Contracts) and price realization at the assigned accounts within the district
  • Ensure continuity of the relationship with the accounts and operates at multiple levels in the accounts’ organizations, but also facilitates the executive level interfaces between company and the accounts
  • Prepare the annual account plan in line with the regional strategy and execute at district level
  • Contribute to the development and implementation of local marketing strategies
  • Responsible for filling the funnel management tool and systematically analyzing win & loss deals, expectations, customer satisfaction (NPS), market, competition and trends
  • Responsible for the sales forecast at the assigned accounts
  • Lead the account teams, organize the necessary actions and makes sure the required results are met in time •Collaboration with channel partners where required
  • Coordinate all internal necessary resources to obtain objectives and where necessary involves others where necessary
  • Ensure quotations are completed and delivered within time limits
  • Ensure that completed quotations are based on a solution / configuration compliant to specifications validated by the Business, and it is properly reviewed by Operations for feasibility and accuracy prior to being issued
  • Ensure any third party product included in the solution and not part of the catalogue, is properly validated for compatibility / compliance of specifications
  • Responsible for reporting customer feedback according to applicable quality Standard policy and follow up relevant assigned quality & regulatory training in a timely manner
  • If and when required provide dedicated support to assigned accounts to ensure timely handover of the signed customer acceptance document and support collecting Accounts Receivable (AR)
Jan 20132017

Molecular Imaging Sales Specialist

GE Healthcare

High end Nuclear Medicine equipment (PET/CT, Gamma Camera, SPECT/CT, Cyclotrons and Synthesis units) sales across Turkey

Over-performed plan year over year (>150%)

Increased market share within territory by >70 pts, becoming Nr. 1 in the market 2 years in a row (2015 - 2016)

Gathered and analyzed continuous intelligence regarding the product’s performance, customer attitudes, potential negative issues and opportunities

Provided regular market updates including competitor analysis, assessment of market trends and forecasts

Developed and maintained relationships with all kinds of target customers (KOL's, distributors, service providers)

Supported the wider sales group with co-visits, on the job trainings to ensure and enhance product understanding

Jan 2004Dec 2012

Sales Representative

Novartis Oncology

Major products in portfolio in Ankara region:

  • Femara (Letrozole)
  • Zometa (Zoledronic Acid)
  • Exjade (Deferasirox)

Created and successfully implemented national projects

  • URODATA (patient follow up software)
  • Thalassemineria (improving the adherence of patients to treatment protocols)

Created a niche market for Extended Adjuvant phase of breast cancer in Oncology

Created a niche market for iron chelation therapy in Pediatric Hematology

Built very good relationships with national KOL's in Ankara and Hacettepe Universities

Jan 2002Dec 2003

Sales Representative

Sanovel

Major products in portfolio in Ankara region:

  • Lansor  (Lansoprazole)
  • Exen (Meloxicam)
  • Tremac (Azithromycine)
  • Baktisef (Ceftriaxone)
  • Dolphin (Diflunisal)

Market share leaderships for:

  • Baktisef (Ceftriaxone) in 2002
  • Tremac (Azithromycine) in 2003

Increased sales dramatically

Education

Nov 2011Present

Associate's Degree

Anadolu University

Brand Communication

High Honor Student

Sep 1994Jun 1999

Bachelor of Science

METU

Biology

References

Prof.Dr. Özlem Küçük

Nuclear Medicine Dept., Ankara University Turkey

Dr. Mert Şahin

Senior Marketing Director, US/CAN Life Sciences, GE Healthcare USA

Yigit Altınkılınç

PET/CT Marketing LeaderEGM, GE Healthcare Turkey

Fuat Yalçın

Business Development Director, Philips Healthcare Turkey

Zac Osnat

Director and Program Manager, CT/MI, Philips Healthcare Israel