Summary

SENIOR ENTERTAINMENT EXECUTIVE - WRITER/PRODUCER/DIRECTOR

Creative Development and Production • Theatrical/Television/Gaming

OVERVIEW:

Over 34 years experience in producing, packaging, and marketing high quality, franchise-oriented, entertainment properties. Proven track record of successful creative production, forecasting paradigm shifts and business leadership. Unusual blend of critically-acclaimed, award-winning creative expertise, innate ability to identify and promote winning properties, massive multitasking capabilities, core focus, dedication, ingenuity and strong team-building skills.

International network of A-list studio executives, creative teams, code engineers and programmers. Successes include substantial contribution to the marketing and promotion of many Emmy Award-winning series including: The Big Bang Theory, Two and a Half Men, Southland, Friends, ER, The West Wing, The Sopranos, Nip Tuck, Smallville; and other highly successful series including: Arrow, The Vampire Diaries, Fringe, The Closer, The Mentalist, Rizzoli & Isles, Person of Interest, Dark Blue, Without a Trace, Cold Case, The OC, The Drew Carey Show, George Lopez, Everwood, Gilmore Girls;  as well as four Emmy Award-winners for Outstanding Movie or MiniSeries including: Day One, Drug Wars: The Camarena Story, A Woman Named Jackie, and Oprah Winfrey Presents Tuesdays With Morrie along with The Hunger Games on Blu-Ray and many IMAX films.

AREAS OF EXPERTISE:

• Generation of Original Creative Content

• Production from Concept through Release

• Creative and Business Development

• Branding, PR and Cross-Promotion

• A-List Talent Packaging

• Game Design, Development, Promotion

• Leadership and Team Development

• Contract and Deal Negotiations

• OTT Digital Distribution Methodologies

• Advertising and Marketing Worldwide

AWARDS:
The Illusion Factory has been proud to garner over 250 of the top awards for creativity and technology. http://illusionfactory.com/awards

Work History

Work History

FOUNDER and CHIEF EXECUTIVE OFFICER

The Illusion Factory
Sep 1979 - Present

SENIOR ENTERTAINMENT EXECUTIVE - WRITER/PRODUCER/DIRECTOR

Creative Development and Production • Theatrical/Television/Gaming

OVERVIEW: Over 35 years experience in producing, packaging, and marketing high quality, franchise-oriented, entertainment properties. Proven track record of successful creative production, forecasting paradigm shifts and business leadership. Unusual blend of critically-acclaimed, award-winning creative expertise, innate ability to identify and promote winning properties, massive multitasking capabilities, core focus, dedication, ingenuity and strong team-building skills.

International network of A-list studio executives, creative teams, code engineers and programmers. Successes include substantial contribution to the marketing and promotion of many Emmy Award-winning series including: The Big Bang Theory, Two and a Half Men, Southland, Friends, ER, The West Wing, The Sopranos, Nip Tuck, Smallville; and other highly successful series including: Arrow, The Vampire Diaries, Fringe, The Closer, The Mentalist, Rizzoli & Isles, Person of Interest, Dark Blue, Without a Trace, Cold Case, The OC, The Drew Carey Show, George Lopez, Everwood, Gilmore Girls;  as well as four Emmy Award-winners for Outstanding Movie or MiniSeries including: Day One, Drug Wars: The Camarena Story, A Woman Named Jackie, and Oprah Winfrey Presents Tuesdays With Morrie along with The Hunger Games on Blu-Ray and many IMAX films.

PROFESSIONAL HISTORY: Multi Award-Winning Production Company, Post Production Company, Game Production, Interactive Media, Advertising and Marketing Organization servicing all of the major studios, broadcasters, cable stations and Fortune 500.

Founded the company to create cohesive entertainment advertising and marketing campaigns in all media. Achieved profitability within 6 months. As the Creative Director, focused on innovation in merging creativity and technology in every possible media system. Expanded services into Print, Motion and Interactive Divisions ranging from commercials, documentaries, music videos, promos, sales reels, sizzle reels, video magazines, virtual and augmented reality apps, games, gambling games, websites, software development, interactive advertising campaigns, 2D and 3D animation, motion graphics, visual effects, key art, posters, outdoor advertising, consumer products, branding, style guides, etc.

Illusion Factory Creativity and Technology Overview:  http://bit.ly/Zoampg

Illusion Factory Overview Reels You Tube Playlist:  http://bit.ly/11FOpFU

PRODUCTION: Produced and Directed hundreds of projects for both Peter Roth’s group and Lisa Gregorian’s group at Warner Bros. Television and International Television including Inside The West Wing - a one hour special edition of The West Wing for use in teaching Civics and Government in High Schools nationwide, Warner Bros. Television 50th Anniversary – A fond look at the last 50 years, 7 Reels for the Warner Bros. Museum covering the chapters of Warner Bros. Television Legacy, a Customer Orientation Reel for DirecTV, The Tenth and Eleventh Anniversary of the Brandon Tartikoff Legacy Awards for NATPE, the music video Drive (for Daddy Gene) by Alan Jackson, which won Music Video of the Year in 2002, Animated Video promoting second screen technology for The Hunger Games Blu-Ray DVD for Lionsgate, Video Magazine Documentary on NSYNC during the filming of the IMAX movie Bigger Than Live, The Tiger Woods Learning Center Overview, and a fundraising documentary entitled United Friends of the Children which successfully raised 2.5 million dollars at the event in which it premiered.

LEADERSHIP/INNOVATION: Provided creative and strategic leadership in financial management, expansion into new media and emerging technologies, lead numerous teams to accomplish over 30 business, creative and technological “firsts” and was awarded the patent for shared video on demand for one of those firsts. Personally conceived, created and funded the first Office in the Cloud and the first online combination of skill games, fantasy sports and horseracing for money in the United States.

INDUSTRY EXPERIENCE: Currently in development:

Writer/Producer - Descent - Theatrical Film

Writer/Producer - DaVinci: Anatomy of Genius - IMAX Film

Writer/Producer - Clifford and Stanley Go To Earth - Theatrical Film

Acted as Account Executive and Creative Director on worldwide, high profile projects for Warner Bros. (6 divisions – 15 years), Oliver Stone, Pen Densham, Dorothea Petrie, David W. Rintels, Sports Illustrated, John Carpenter, Dean Devlin, Paramount, Fox, Disney, NATPE, IMAX, NBC Universal, The CW Television Network, CNBC, G4, E! Entertainment, Style, History Channel, HBO, TBS, ITV, Granada, Fremantle, Sony, DirecTV, NBC Sports, NFL Channel, Creative Artists Agency, William Morris Agency, J Walter Thompson, Dojo SF, Activision, Nintendo and many others. This extended beyond entertainment brands to include Chevrolet, Volvo, TMobile, Adidas, Champs Sports, V8, Jamba Juice, Squaw Valley, Nickelodeon, Mattel, California Raisins, State of California, City of San Diego, City of Los Angeles and many others.

CRIME FIGHTER: Created the antitheft Lock It. Hide It. Keep It. campaign that reduced theft from automobiles by 23% in Los Angeles in 2012. Personally commended by Los Angeles Police Department Commander Jim Cansler.

CREATIVE PASSION: Passion for theatrical films sparked inside the Cinerama Dome watching the first release of  2001, A Space Odyssey and ignited in the very same theater watching the debut of Apocolypse Now. Studied well over 8000 films across the full spectra of creative disciplines. Very knowledgeable on all film topics in both the creative and business sectors.

1ST DEGREE BLACK BELT: Earned 1st Degree Black Belt in 2012 from 7 Time World Karate Champion, Johnny Gyro. Currently working to earn 2nd Degree Black Belt in February 2015.

Education

Education

Bachelor of the Arts

UCLA

Filmmaking

Skills

Skills
Advertising and Marketing Worldwide
Transmedia Creation and OTT Digital Distribution Methodologies
Contract and Deal Negotiations
Leadership and Team Development
App, Game Design, Development, Promotion
A-List Talent Packaging
Branding, PR and Cross-Promotion
Creative and Business Development
Production from Concept through Release
Generation of Original Creative Content

Certifications

Certifications

First Degree Black Belt Tang Soo Do Karate

Johnny Gyro Karate Studio - Johnny Gyro 9th Degree Black Belt

References

References

Imagination Worldwide

“We have worked with the incredibly creative team at The Illusion Factory for more than 15 years. They have always come through with great work, outstanding service, and have an impeccable record for delivering everything on budget and on time. They are genuinely a pleasure to do business with. Brian Weiner is a true gentleman!” -- Pierre David, CEO, Imagination Worldwide

Los Angeles Police Dept.

“The Lock it. Hide It. Keep It. Campaign reduced theft from vehicles in the City of Los Angeles by 28% since our implementation. This project dramatically exceeded our expectations. Huge thanks to our friends at D2V and The Illusion Factory.” -- James H. Cansler, Commander, Los Angeles Police Department

DOJO SF

“You all were a tremendous production partner to us on last year’s Call of Duty work, and I would love nothing more than for DOJO and The Illusion Factory to continue the relationship.” -- Yesmeen El-Shafely, Executive Producer, DOJO SF

Comcast NBC Universal

“The Illusion Factory develops online advertising that wins creative awards, drives record breaking user interactions, is innovative and, the best part; it’s a fun and inspiring group to work with.” --David Angehrn Director of Strategic Planning and Marketing G4 TV

Sports Illustrated

“Designing and developing a fantasy game is as ambitious as projects come. Working with Illusion Factory and Strat-o-matic to redesign our suite of Fantasy games exceeded our expectations while under the tightest of deadlines. From working with Brian Weiner, Illusion’s CEO to their project managers, programmers and designers, I was met with professionalism and integrity every step of the way. Sports Illustrated Kids is looking forward to many more years of collaborating with this brilliant shop.” --Paul Kim Executive Producer SIKIDS.com, Time Warner

Warner Bros. Entertainment

“Flexibility, integrity, and value are just three of the many words I would use to describe Brian’s approach. He is always ready, willing and able to get the job done!” -- Chris Green, Executive Director On Air, Warner Bros. Entertainment Group of Companies

Paramount Digital Entertainment

“The Illusion factory always impresses me. Every time I bring them a project, they don’t just do a great job...they BLOW MY MIND!” -- Derek Broes, Senior VP, Paramount Digital Entertainment

World International Network

“Innovative, Perspicacious, Loyal and Persevering are the words that come to mind when I think of Brian Weiner. I have been Brian’s client and friend for almost 25 years, and I have watched him reinvent himself and his company many times with integrity and creativity. He inspires me to look deeply and to reach widely for my best.” -- Anita First, COO, World International Network

IMAX

“Brian Weiner and the artists at The Illusion Factory continually enhance our productions with their boundless imagination. We could not be more thrilled with their ingenuity, talent, and dedication. Brian is on top of every detail and never comes up short with a creative solution.” -- Andrew Gellis, Senior VP, Film and Distribution, IMAX

The CW Television Network

“I love working with the Illusion Factory because Brian and his team seem to have never heard of such things as tight deadlines, overwhelming volume, or too many revisions. Each campaign is easier than the next!” -- Caty Burgess, VP, Media Strategies, CW Television Network

Warner Bros. Entertainment

“We have worked with Brian and The Illusion Factory on many projects over the years and they have always done an outstanding job. Whether it’s developing and creating something that has never been done before, or just jumping in and lending a hand when we are busy with tons of projects, they have always been an incredible firm with a great attitude.” -- Lisa Gregorian, EVP and CMO, Television Group, Warner Bros. Entertainment Group of Companies

NATPE

“It was a true pleasure to work with Brian and the team at The Illusion Factory. No matter the size of the project, everyone we came in contact with was consummate professionals who brought creativity, innovation and a wonderfully obsessive attention to detail to the finished product.” -- Rod Perth, President and CEO and Beth Braen, SVP Marketing, NATPE