Multi Channel Technologist
As a MC Technologist, I'm responsible for the technical side of the various channels that are part of GSK's HCP engagement project (e-mail, webinar, portal). Leading the project in which the portal is continuously improved. Defining and measuring online performance through an extensive set of locally and globally defined KPIs. Also acting as the local Veeva administrator. In this role I'm responsible for managing Veeva CRM in the Netherlands, defining and loading MC cycle plans and training on the performance management reporting tool Qlikview.