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Work experience

Nov 2007Present

Managing Director

Sep 2004Feb 2007

Vice President for Sale


In 1965 the Gold’s Gym legend began at a small-front location in Venice, California. Anyone and everyone who was serious about fitness came from around the world to train at Gold’s Gym. With the release of the 1977 picture, Pumping Iron starring Schwarzenegger and Lou Ferrigno, Gold’s Gym quickly became the “ most famous gym in the world.”

In the Phillipines Gold’s Gym has four branches located in Glorietta Ayala Center Makati City, Robinson’s Galleria Ortigas Pasig City, BMW Tower Ayala Alabang, Philippine Stock Exchange Center Tower One. With Gyms opening soon in areas such as Cebu, Davao, Dumagete, Bacolod, Baguio, Lipa Batangas and Binondo

Over-all in charge for the sales of membership of the gym. Holds regular huddle with the sales force. Maintains a good interpersonal relationship with the gym members. Makes client calls for personal sales. Reports directly tro the president.

Sep 2005Feb 2006

General Manager


CEO, inc. is a customer Referral and Loyalty Rewards Program that has attractive payouts schemes fot its members using a highly professional system that will create a win-win situation for all involved: customer-members,agents,merchants and the company.

Registered with SEC with an authorized initial capital stock of Sixteen Million(P16,000,000.00)pesos. Business was conceptualized by yours truly, employing Membership Referral Rewards System (MRRS). Capitalized by the Dayrits, whose businesses includes fine jewelry, marketing and distribution, health and wellness gyms, food and dining, real estate, etc.

Implements business plan. Overall in-charge of operations including finance and human resource. Maintains a good PR with the members. Prepares various strategy to be implemented by the company with the end result of increasing the number of company’s member. Supervised the business affairs of the corporation, Preside over Management Committee Meetings, Executive Committee Meetings and Board Meetings and reports directly to the owners.

Sep 19862005



MAALFA INSURANCE AND HEALTH CARE SERVICES was founded on January 15, 1986,

( as per DTICertificate of Registration of Business Name No. 86 - 01384 )operating under the single proprietorship organization.Full operation actually began on September 16, 1986.It took advantage of the favorable economic condition ushered in by the People's Power Revolution on February,1986.One of its aimis to foster better service to the growing number of its client.

On June 26, 1989 ,MAALFA'sapplication to the Securities and Exchange Commission

( SEC )approved its conversion from a singleproprietorship to a corporation. MAALFA INSURANCE AND HEALTH CARE CENTER, INC., is an intermediary for life and non-life insurance, pre-need and HMO's( Health Maintenance Organization ) companies. Thecompany arranges, packages and offers individual insurance policies and corporate group plans from only the most stable insurance companies at the best terms and competitive premium rates.The company acts as an insurance consultant at thesame time.

Review, analyzes & evaluate necessary coverage required by clients at the best possible rates and terms. Owns the company, delegates all day to day business related matters directly to the general manager and department heads.

Apr 19972005



MAALFA MARKETING is a sister company of MAALFA Insurance, its operation coincides with the start of networking activities of MLM (Multi-Level Marketing) companies here in the Philippines, particularly, AMWAY, Philippines. MAALFA Marketing acts as a support group for independent distributors, assisting intheir retailing and networking activities. Originally, MAALFA Marketing was a distributors of AMWAY Products later its affiliation includes in its services, marketing and networking of NUSKIN, SYMMETRY, among others.

Currently, MAALFA Marketing prepares marketing concepts for various products, services, associations and networking entities, such as, but not limited to, Optical Works, Fuji Films, Rotary International District 3830, Gold’s Gym Manila,My7Diamonds International Limited, Globe Prepaid Cards Network and Reload Plus.MAALFA Marketing designs, markets and implements concept that will be useful for the production campaign of the clients.

Overall in-charge in the operation of the company. Prepares various strategy and schemes to be implemented by MAALFA Marketing’s key people, with the end result of increasing the number of its’ affiliated distributor and increasing its’ sales volume.

Feb 20032005



A newly formed advertising agency, the primary purpose of this corporation is to engage in general advertising business in all aspects with use of any form of advertising media such as but not limited to radio, television, movie houses.

Overall in-charge of the company’s operation.Initiate and develop corporate objectives and policies and formulate long range projects, plans and programs including those for executive training, development and compensation.Supervise the business affairs of the corporation. Implement the administrative and operational policies.



De La Sale University

Bachelor of Science

De La Sale University

High School

PCU-Union High School of Manila


Blessed Elena Academy


Jaime Cura

District Governor

RY 2005-2006

RotaryInternational, District 3830, Phils

Joey Anal

Ramon Carredo

Gullier Tumangan

District Governor

RY 1999-200

RotaryInternational, District 3830, Phils

Ernesto Salas

Distric Governor

RY 2001-2002

Rotary International, District 3830, Phils.,

Atty. Elias Garcia