Laurent Blum


20 years of experience in major brands' sales, marketing and international management

Work experience

Work experience
2003 - Present

VP Sales & Marketing - Nestlé Waters France (Perrier Int'l,...)

Nestle Waters
In charge of national Sales and Worldwide marketing of Nestlé's French natural mineral waters (Perrier, Vittel, Contrex etc). 1st started with int'l marketing only; then was appointed, in addition, with marketing & sales in France
2000 - 2003

Zone Marketing Director - Latin America - Nestlé Waters

In charge of marketing strategy and coordination within Latin America for Nestlé Water division
1998 - 2003

BU Director - Nestlé Global Water Brand (Nestlé Pure Life)

In charge of creating and launching a worldwide water brand under the Nestlé name ("Nestlé Pure Life") - Global project management incl. technical, finance, sales & marketing. BU type management
1991 - 1994

Area Sales Manager (detergents + cosmetics - Procter & Gamble France)

Procter & Gamble
1989 - 1991

Product Manager - based in the U.S.A.



1985 - 1988

Groupe Ecole supérieure de Commerce et de Management
Grenoble Graduate Business School + classes at University of North Carolina - U.S.A.