Independent Concert Promoter/Agent
- Founded a music promotions company recognized by several metropolitan newspapers, such as The Virginian-Pilot and Richmond Times-Dispatch for its high quality concerts and large network of bands.
- Organize (talent buys and venue contracts) and formulated marketing strategy for concerts using online/viral and traditional media; boosting attendance by 250%.
- Formulated, conducted, and analyzed surveys to improve future advertising tactics. Also conducted feasibility study that determined strategic areas in Richmond for expansion.