Beverly Howard

  • Folsom CA

Public Relations Officer

Work History

Work History

Manager/consultant

Communications and Organizational Change Management
Manager/Consultant

Lead/consultant

Communications and Organizational Change Management
Lead/Consultant U.S. Department of Energy, Bonneville Power Administration, Portland, OR Provided professional consultative services and training/coaching/knowledge transfer in communications planning, execution, and management. Created a comprehensive communication plan and associated activities; prepared and delivered key messages via a variety of communications vehicles and platforms, including in-person information sessions and webcasts; created new communications tools; facilitated meetings and workshops; and planned/executed large-scale events.
Jan 2009 - Present

Lead/consultant

Communications and Organizational Change Management
Folsom, CA; Lead/Consultant
Aug 2005 - Jan 2009

Assistant Director of Strategic Management and Communications

El Dorado Irrigation District
Assistant Director of Strategic Management and Communications Placerville, CA; Assistant Director/Department Head managing public information/public relations, customer service, field service, developer services, IT, Risk Management and Information Technology divisions. Served as the organization's spokesperson; built/maintained relationships with key media representatives, stakeholders and legislators. Provided oversight of marketing and communications goals, objectives, strategies and action plans; created and executed comprehensive communications plans and initiatives; developed and presented materials to a wide variety of audiences; managed new service launches; created and disseminated news utilizing the most appropriate platform to attain the desired response, including news releases, media packets, fact sheets, invitations to cover, newsletters, advertising copy, and website/social media communications, videos, webinars, and personal appearances; and planned/implemented large scale events and conferences. Developed and managed department personnel budget, finance, and human resources functions. Authored, reviewed and communicated policies and procedures; managed development and implementation of an intranet site. Created and disseminated crisis communications and performed duties as a member of the Emergency Operations Center(EOC). Managed 50 professional, technical and field staff, including four managers and six supervisors.
Jan 2004 - Aug 2005

Executive Management Analyst and Public Information Officer

City of Rancho Cordova, CA
Executive Management Analyst and Public Information Officer (PIO); Created and managed the City's public relations, marketing and communications functions and key advisor and contact regarding public/media relations activities. Wrote website content, position statements, media releases and other communications. Conducted research, surveys, and interviews and presented findings orally and in writing. Created content and layout of the organization's newsletter and managed the agency website. Developed and maintained effective relationships diverse community stakeholders, including local government, community agencies and special interest groups. Wrote speeches and talking points for executives. Made presentations before the public and media. Responded orally and/or in writing to issues and concerns; coordinated/facilitated public meetings to address sensitive and controversial issues. Led the creation of the first strategic plan, including goals, objectives and performance measures. Ensured communications were consistent and in alignment with business objectives.
Nov 1999 - Nov 2004

Senior Level

Teichert & Son
A., Inc., Sacramento, CA; Senior level manager responsible for establishing and maintaining a corporate-wide Project Management Office as well as project management quality oversight, policies, procedures, templates and training program. Interfaced with customers and Executive Management on a regular basis to identify business goals and objectives. Reviewed project progress. Communicated, persuaded and negotiated horizontally and vertically within the organization. Introduced best practices. Created and managed a division budget and developed long-range plans for leveraging resources across the various companies within the corporation to contain costs and improve service. Introduced/implemented improvements in communications, internal processes, project management practices, and application of technology solutions, such as web-based technology. Mentored peers; created goals, objectives, standards, policies, procedures, and strategic plans; coached management and line staff in communications associated with large scale initiatives. Provided quality assurance oversight; and performed escalated issue resolution. Prepared and monitored budgets; prepared written statistical, technical, budgetary and informational reports; and created/presented executive updates and other presentations throughout several California locations. Managed a staff of professional, technical, and administrative personnel and the work of outside consultants.
Feb 1999 - Nov 1999

New Millennia, LLC

New Millennia, LLC
Littleton, CO
Dec 1995 - Feb 1999

Principal Analyst and Public Information Officer

County Administrative Office
Principal Analyst and Public Information Officer(PIO), CA; Served as the County's Public Relations representative and spokesperson during public education and press events as well as during flooding disasters and other emergency situations. Developed, wrote, and disseminated the first County Executive Summary newsletter used by state and local agencies, welcome wagon companies, and sister-county program representatives. Built/maintained relationships with key media representatives, stakeholders and legislators; developed and provided oversight of communications goals, objectives, strategies and action plans; created/executed comprehensive communications plans and initiatives; developed and presented materials to a wide variety of audiences utilizing the most appropriate platform to attain the desired response(news releases, media packets, fact sheets, invitations to cover, newsletters, advertising copy, website content, etc.), and developed large-scale public education events. Developed and administered County policies, procedures, rules, and regulations; communicated clearly and concisely, both orally and in writing. Fostered positive relationships with all levels within the organization, outside agencies, special interest groups, unions, and the public and facilitated numerous internal and public meetings regarding organizational restructuring and improvements to service delivery. Created and disseminated crisis communications and performed duties as a member of the Emergency Operations Center(EOC). Honored by the Board of Supervisors through a Proclamation for my accomplishments in the areas of Public/Media Relations, Customer Service, Process Improvement, Teambuilding, and improvements in public awareness and service delivery.
Feb 1992 - Dec 1995

Public Information Officer

City of Sacramento, CA
Administrative Services and Public Information Officer(PIO) Department of Public Works and Transportation,; Created and executed comprehensive communications plans and initiatives. Managed public education and awareness campaigns. Served as the spokesperson during public education and press events as well as during emergencies. Oversaw the development of campaign branding and the creation of promotional materials. Built and maintained relationships with key media representatives, stakeholders and legislators; developed and provided oversight of communications goals, objectives, strategies and action plans; developed news releases, media packets, fact sheets, invitations to cover, newsletters, advertising copy, website communications, newsletter copy, etc.). Made presentations before large audiences and trained management staff in media relations. Introduced program and process improvements and led organization-wide transformation efforts. Technical Skills Prosci/ADKAR Change Management and Employee Communications Methodology/Models MS Word, Excel, Project, PowerPoint, Outlook, Publisher, Project, SharePoint, and Visio Website design, creation, and content management tools-HTML, PageMaker, Adobe Social media-Facebook, Twitter, etc. Webcasting/Videoconfercing, NetMeeting, GoToMeeting, and ReadyTalk ERP system implementation-PeopleSoft, Oracle, SAP, J.D. Edwards; and custom-coded software

Education

Education

A.Arts

Solano College

B.Sc

U.C. Davis