Beth Cook Gunalda

  • Jackson, Mississippi Area, US
Beth Cook Gunalda

Director of Sales + Marketing Consultant + Event Coordinator +    Visual & Productive Merchandiser


Highly persuasive and discreet sales professional with a 14-year verifiable track record of communicating effectively with customers and providing them with accurate product information to ensure their satisfaction. Effective problem-solver who is able to grasp and cater for the customer’s needs proactively. Outgoing team player with demonstrated ability to increase customer satisfaction and develop strong business relationships derived from valuable sales experience in diverse settings


Experienced sales manager in retail industry with strengths in customer service, sales and negotiations. Proven skills in marketing, advertising, product integration, and promotions. Successful in developing strategies that have resulted in an over 20% increase in new customers. Instrumental in developing an incentives rewards program with a repeat customer success rate of over 45%.

Work History

Work History

Aug 2014 - Present

Strategic Tax Planning Advisor

Advanced Tax Planning
Capital Preservation Services offers tax planning through relationships and strategic partnerships with Tax Attorneys and CPA's who specialize in the "lost art" of tax planning. The firm also provides advanced Business Continuation, Wealth Accumulation and Asset Protection Planning for their clientele. We are passionate about helping clients save on income taxes. We believe that if clients can keep more of their income, they will be more productive helping everyone. Income tax rates have increased: with the top federal income tax rates at 39.60%. Add in an estimated 5% state tax and the rate is around 45%. Add the new payroll tax of 3.8% and the rate is just under 50%.