Social Media Marketing Strategist/Branding Consultant
Educating marketing teams and Executive Marketing Officers on best practices for online marketing engagement and Social Media Campaigning.
Promoting relevant thought leadership and promotional content daily while monitoring relevant conversations and identifying appropriate areas for ongoing engagement.
Working closely with project managers, team leaders an executive marketing managers in effective implementation of strategies for top Social Media Platforms
Creating editorial calendars, including blog calendars, social media events calendars, etc.
Executing all social media activities (i.e. tweeting, sharing, engaging, liking, increasing social reach, monitoring engagement through reporting tools etc.)
Communicating in a professional, but unique social media “voice” directly aligned with client's specific thought leadership and content.
Creating social media campaigns and calls-to-action that ultimate leads to lead generation on the communication with prospective clients
Engaging with target audiences daily across multiple social media channels by sharing content, finding ways to grow followers, mentions and retweets.
Staying ahead of the curve in leveraging social media channels as content hubs.
Implementing Social Media SEO tactics aligned with Google Keyword Tactics learned through various training courses