Kayla Franey

  • The Woodlands, Texas
Kayla Franey

Master Mariner 


Work experience
Mar 2014 - Present

Global Marketing Manager

OSM Maritime Group

Recruited to re-brand and manage corporate marketing and communications function for multi-service global company.  Responsible for direct brand management, PR, media relations, corporate positioning, advertising, and sales collateral.

Manage company’s B2B marketing efforts and cross-functional teams branding efforts ensuring consistency and local relevance.  Design and manage trade shows, client events, CRM implementation and training, and companies digital marketing strategy. 

Jul 2011 - Mar 2014

Marketing Coordinator

Teledyne CDL

Developed marketing strategies, product branding, marketing and product plans, and advertising for the Oil & Gas Industry. Developed integrated marketing campaigns including messaging/positioning/content creation; website development; digital marketing; collateral, tools and resources; product launches and promotions.  Conceptualized, planned, organized and executed conferences, trade shows and client events. Managed and coordinated logistics, including registration and attendee tracking, presentation and materials support and pre and post-event evaluations. CRM implementation and management.

Feb 2010 - Feb 2011

Business Consultant


Provided strategic and business planning consulting services to small business owners operating within the Oil & Gas Industry.  Assisted business owners improve operations through working with management staff and board of directors to create comprehensive strategic plans; develop detailed plans for new ventures or service offerings; conduct cost-benefit analysis on client services; analyze product development opportunities.


2009 - 2011

Master of Business Administration

Memorial University of Newfoundland and Labrador 
2004 - 2009

Bachelor of Business Administration (Co-op) Marketing

Memorial University of Newfoundland and Labrador