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More than 6 years' experience in Social Media and Digital Marketing within luxury companies or pure players.

Development and implementation of digital marketing strategies: Social media strategy, project management, e-PR and bloggers, websites development.

French native, fluent in English (lived in the United States for 4 years), Italian and Spanish (lived and studied in Italy and Spain)

Accustomed to work in an International environment. Autonomous, proactive and organized.

Work experience

May 2014Present

International Social Media Manager 

Puig - Paco Rabanne  fragrances - PARIS FRANCE


Daily animation and moderation on social media platforms : Facebook, Instagram, Twitter, Snapchat? Pinterest..
Define guidelines and editorial line to be used on social media
Guide and coordinate local markets
Manage brand content.
Cover brands events on social platfoms

Identify and define specific roll out program (experience, content, reward…) for influencers
Organize bloggers' events and partnerships

Listen to the consumers online
Identify key brand problematics
Analyze conversations

Coordinate agencies, manage the plannings and define the budget.
Define KPIs and objectives. Analyse of the results.

Manage the Paco Rabanne Channel :

Sep 2012Dec 2013

Social Media & Digital Marketing Manager

Blackdivine - dating website - MIAMI USA

- Created, updated and moderated all social media plateforms (Facebook, Twitter, Instagram..) in English, French, Italian and Spanish with qualitative and quantitative objectives and monthly reportings. 

- Created and updated on a daily basis the official blog (
- Managed e-reputation (moderated forums, blogs, and online reviews )
- Managed affiliation campaigns
- Created weekly reportings (google analytics)

Aug 2011Sep 2012

Digital Marketing Specialist

World Luxury - International travel agency - MIAMI USA

- Updated and optimized the website in French and English.

- Implemented, updated and moderated the Social Media plateforms
- Managed e-mailing campaigns
- Competition analysis
- Created monthly reportings (google analytics)
- Optimized and continuously improved the website for Search Engines; apply SEO best practices throughout the site
- Created and analyzed email campaigns

Aug 2011Jul 2012

Digital Marketing Executive

Fontainebleau Hotel **** - MIAMI USA

- Managed and updated the e-commerce site.

- Network traffic analylsis and weekly reportings via google analtics.
- Promoted online events on different plateforms.
- Implemented, updated and moderated the Facebook Fan Page in different languages.
- Monitored and managed online reviews and forums (e-reputation)
- Managed international events, photoshoots and video clips.

Jan 2010Aug 2010

Digital Marketing assistant

Travalco - International Tour Operator - MIAMI USA

- Created and updated a French customer database

- Created and updated website's content
- Implemented Marketing analysis
- Translated online content
- Benchmark and e-listenning



Masters International  Management and Marketing

Université du Sud Toulon Var  - FRANCE

Trilingual Masters (English, Italian and Spanish) : Marketing, Business Plan, Market study, creation of multilingual websites


Bachelor in Foreign Languages and Creation of multilingual websites

Université Marc Bloch Strasbourg - FRANCE

International Management and Marketing, Translation, Oral Communication in English, Spanish and German.
Creating multilingual websites : HTML and technical translation