2009 - 2009
Jun 2007 - Jun 2008
Weekend Professional Program for ExecutivesAttended once-a-month weekend sessions for one year along with 21 other Florida professionals including CEOs, business executives, engineers, attorneys, physicians, farmers, financial planners, CPAs, etc.Studied Accounting, Managerial Economics, Groups & Teams, Finance, Product Development & Management, Small and Family Business Management, Managing Innovation & Change, Leadership, Strategic Management, Venture Finance, Business Law, Negotiations and Business Plan Formation.Wrote 250-page business plan with team.
Aug 2001 - Dec 2004
Courses included Mass Communication, Editing, Writing, Reporting, Law, Fact Finding, Applied Magazines, Photojournalism, Literary Journalism, Magazine Feature Writing, Online Media and Magazine Management.
Earned a minor in Sociology.Financed education through journalism merit scholarships and Florida Bright Futures Scholarship.
Activities and Societies: Lambda Theta Alpha Latin Sorority, Inc.Hispanic Communicators AssociationHispanic Student AssociationMulticultural Greek CouncilMulticultural Affairs Cabinet
Aug 1997 - Jun 2001
International Baccalaureate Diploma
Received college credit in high school through earning International Baccalaureate Diploma and high scores on Advanced Placement exams. Earned 30 college credits through the IB program.
Activities and Societies: Student Government President. Exchange Club Girl of the Year for Florida. Prom Queen. Newspaper Page Editor. Spanish Honor Society. National Honor Society. Key Club. Beta Club. Optimist Club Speech Contest Winner. Jazz Singer. Most Likely to Succeed. Leadership Award Winner. Hall of Fame Inductee.
Oct 2003 - Present
Works remotely on a freelance basis for several clients including magazines, newspapers, associations, websites and companies.Services include freelance writing, copy writing, technical writing, ghost writing, editing, proofing, fact checking, researching, interviewing, event planning, speech writing and public speaking.Products include freelance articles, feature stories, white papers, web copy, business letters, proposals, contracts, press releases, brochure copy, newsletter copy, promotional collateral, reports and resumes.Delivered 17 speeches since 2006 with venues including the Governor's Mansion, Lewis Clark State College in Idaho, Miss Black Florida Eunice Cofie's Moving Closer to My Dreams women's empowerment conference and the University of Florida.Written and edited 31 speeches for executive leadership.Planned and executed several meetings, workshops, retreats and conventions.
Aug 2010 - Mar 2011
Client Liaison & Office Manager
Served clients in reputation management, crisis management, corporate communications, social media relations and community outreach.
Apr 2010 - Aug 2010
Marketing & Communications Manager
Was responsible for producing all EOCC print marketing collateral and e-newsletter
Managed Web site and public relations efforts
Sponsorship sales, event planning and onsite support for successful Town Hall and Hob Nob
Mar 2009 - Oct 2009
Technical and Business Communications Writer
Developed short business-type documents including briefs, point papers, white papers, marketing materials, demonstration plans and event reports, meeting minutes, proposals, etc.
Developed detailed technical and systems acquisition-related reports such as analysis of alternatives, detailed item description documents, requirements documents, technology transition agreements and acquisition program plans.
Coordinated workshop to facilitate brainstorming sessions among partners. Executed a national workshop for the U.S. Navy to meet with members of the government defense industry in Virginia. Promoted the event using FedBizOpps.com, a government point-of-entry for Federal government procurement opportunities, and followed up with promotional mailings. Made necessary reservations and communicated scheduling plans and reminders to all attendees.
Performed quality assurance reviews by proofing documents for logical order, structure, spelling, grammar, appropriate use of graphics, word headings, figure and table captions, page breaks, index and glossary entries. Screened copy for clarity and readability. Experienced in rewriting and restructuring technical copy. Ensured that documents adhere to style guides and remain consistent in use of hyphenation, capitalization, formatting, etc.
Trained in Traffic in Arms Regulations (ITAR) and Export Administration Regulations (EAR). Earned certificate in Fundamentals of Systems Acquisition Management via virtual campus of Defense Acquisition University (DAU).
Jul 2008 - Mar 2009
East Central Florida Regional Chair
Represented the East Central Florida region for Leadership Florida's Connect Florida, the first statewide young professional organization in Florida.
Coordinated a networking event featuring guest speakers from the Florida Solar Energy Center.
Aug 2005 - Dec 2008
Editor of Florida's Trend's NEXT/ Assistant Director of Custom Publishing
Originated article ideas and conducted long-range planning for annual magazine that is distributed to Florida high school students; audited circulation of 730,000.Negotiated contracts and cultivated relationships with several freelancers; supervised and mentored freelancers during the writing process; approved, fact checked and edited articles.
Wrote articles about college preparation, financial aid, scholarships, jobs, career exploration, college majors, military opportunities, leadership and issues affecting high school students Consulted major sponsors including the Florida Department of Education and Employ Florida.Spearheaded marketing efforts through partnerships with education-related organizations.
Managed FloridaNEXT.com using content management systems.Garnered 100% increase in page views with new design of FloridaNEXT.com and marketing efforts.Conducted five annual focus groups. Managed annual budget.Wrote, distributed and promoted annual Teacher/ Counselor Survey. Coordinated Florida Trend’s annual Employee Giving Campaign.Wrote speeches and columns for the Publisher.Presented at numerous venues including the Governor’s Mansion, Manufacturers Association of Florida summit, Florida Scholastic Press Association conference, Family, Career and Community Leaders of America (FCCLA) conference, and Teen Trendsetters Reading Mentors summit. Wrote and distributed press releases and e-newsletters using e-mail deployment systems and Macromedia Dreamweaver.Supported account executive through sales letter, sell sheet, proposal and contract writing.
Sep 2008 - Oct 2008
Alumna Volunteer for Scholarship Fundraiser
Assisted undergraduate chair with the planning and promotion of 10th annual scholarship fundraising event.Served as the web mistress of event website.Developed a list of prospective attendees and directed the committee’s e-marketing efforts. Solicited sponsorships from 11 businesses.Gainesville, Fla. event resulted in more than $4,000 in profit and attracted more than 500 attendees.
Jun 2008 - Jul 2008
Helped plan a regional barbecue for NALFO's 10-state Southeast region.Developed list of prospective attendees and directed committee's e-marketing efforts.Solicited the support of two local radio stations and three business sponsors.Event attracted more than 100 attendees.Wrote article about the event for national newsletter.
Feb 2007 - Jun 2008
National Director of Orientation
Directed new member intake activities for almost 100 chapters across the country. Chaired bi-monthly Orientation Committee meetings.Planned two national conventions.Created national training CD.Revised orientation policy and procedures.Created more than 100 orientation and recruitment resources for sorority use.Coordinated national training retreat; attracted 8 business sponsors.Wrote a 231-page orientation manual.Served as official sorority delegate to national convention of the Association of Fraternity Advisors.Managed the sorority’s celebration of National Hazing Prevention Week.Leveraged long-term planning skills and professional communication talents to assist in planning national conventions in Orlando, Seattle and Washington, D.C. Skilled in creating timelines for meetings, forums and conventions and training workshops. Skilled in coordinating the availability of event attendees including speakers and executive leadership. Obtained significant expertise in communicating with venue staff, transportation companies, hotel staff and speaker administrative assistants, all while staying within the event budget.
Jun 2006 - Feb 2007
Along with the Chair, supervised Lambda Theta Alpha’s 501c 3 Foundation, Pave the Way Foundation. Planned a month-long pledge drive encouraging alumnae members to contribute to the foundation in February 2007. Launched bi-annual philanthropy newsletter, Pave the Way, highlighting the organization's service to the community. Created database of prospective corporate contributors. Created formal sponsorship packet to garner corporate sponsorships.
Aug 2006 - Feb 2007
Southeast Regional Vice Chair
2008 National Organizational Leadership Award recipient.
Served 84 chapters of 12 fraternal organizations in 9 states.
Facilitated the communication among 100+ chapter representatives.
Served as a liaison between chapters and NALFO Executive Board and well as university administration.
Represented the needs of the Southeast region at all NALFO meetings.
Served as a liaison between member organizations within the region.
Served as an active resource/advisor/advocate for the undergraduate chapters within the region.
Maintained Greek database with contact information for all chapters, and Greek advisors.
Presented a Southeast Region status report at the 2006 NALFO Convention in Orlando.
Presented membership with new website proposal and recommendation of web designer.
Assisted NALFO Convention Committee with website facelift with registration and PayPal features.
Wrote two post-Convention press releases.
Serves as web mistress for nalfo.org
Promoted the first-ever NALFO Florida Alumni Social on 1/27/07 in Fort Lauderdale.
Presented a "Getting to Know NALFO" presentation at LTA Lambda Alpha conference
Presented a Latino Greek leadership workshop at the statewide Florida Hispanic-Latino Collegiate Forum at the University of Florida.
Helped coordinate the NALFO Southeast "Artistic Confessions" Spoken-Word Tour at the University of Florida, University of South Florida, Florida Atlantic University and Florida International University.
Aug 2005 - Aug 2006
Public Relations Assistant
Wrote articles for newsletter, NALFO News Brief.
Created outline for new website.Researched prices from web developers for new website.Drafted formal proposal for website sponsorship to the membership.
Jun 2005 - Jun 2006
Regional Executive Board Member
Lambda Theta Alpha Latin Sorority, Inc.
Jan 2005 - Aug 2005
Lake City Reporter
Aug 2004 - Aug 2005
Assistant to the National Director of Public Relations
Created press releases, fliers and brochures for organization events. Designed 30th anniversary banquet program. Designed a photo collage for Alumnae/ Grad convention program. Presented an award at the national convention of the National Association of Latino Fraternal Organizations in Atlanta, GA.
Oct 2003 - Dec 2004
Interviewed sources and wrote articles for national entertainment magazine. Translated copy from English to Spanish.
Interviewed Baby Bash, rapper, Liza Quin, singer and songwriter, DJ Le Spam and DJ Mafioso. Wrote articles about Eva Mendes, actress, and Jennifer Pena, singer.
Oct 2002 - Dec 2004
Student Statistical Aide and Copy Editor
Performed research on Florida demographics and statistics for several annual publications. Entered data and proofed Microsoft Excel applications. Edited copy and tables for the Florida Statistical Abstract, Florida Estimates of Population, Florida County Rankings and Florida and the Nation.
Aug 2003 - Dec 2003
Pitched and researched story ideas, interviewed sources and wrote articles for national magazine, Student Leader, and statewide teen magazine, Florida Leader.
Wrote a profile about a former Bosnian refugee.
Professional writer Ashley Cisneros discusses Resume Tips, Career Branding, Using Job Descriptions, Key Words, Selling Yourself and more! Visit www.AshleyCisneros. com and www.MyPowerBrand.com for more information.
Story- Relief at the register: Retailers are tweaking their business models. Find out what's in it for you. Publication -- USA TODAY's Your Life: A Woman's Guide to Healthy Living Date: May 1, 2012 -- Spring/Summer 2012
Florida Department of Environmental Protection Advertorial, "Protect Florida's Waters: Funding Available to Ensure Proper Disposal of Waste from Recreational Boats" Florida Trend Magazine June 2011
Towers Watson Advertorial, "Healthy Investments: Employers Strategize to Control Health Care Costs" Florida Trend Magazine June 2011
Rooting for Roxy: A 30-Year Old Mami-To-Be Battling Breast Cancer -- Guest blog post, NewLatina.net, March 2011
Richard Gerry Exceptional Case Article, Aiken Schenk Hawkins & Ricciardi P.C., "Richard M. Gerry's Long Career is Enough to Write a Book About" Arizona’s Best Lawyers, The Arizona Republic, July 30, 2010
Brett L. Dunkelman Profile, Osborn Maledon, Arizona’s Best Lawyers, The Arizona Republic, July 30, 2010
Panish Shea & Boyle LLP Exceptional Case Article, "Brian Panish and Kevin Boyle Talk About Their Numerous Wins in Air Disaster Cases" The National Law Journal Presents Personal Injury Litigators 2010, Los Angeles Times, July 28, 2010
William A. Brewer III Cover Story, Bickel & Brewer, “Helping Future Lawyers’ Dreams Come True: Bickel & Brewer’s Latino Institute for Human Rights” The New York Area’s Best Lawyers, New York Magazine, New York Law Journal, Connecticut Law Tribune and New Jersey Law Journal, December 13, 2010
David Burr Udall Profile, Udall Law Firm, Arizona’s Best Lawyers, The Arizona Republic, July 30, 2010
Benedict P. Morelli Feature, Morelli Ratner, P.C., “30 Years Later: Benedict P. Morelli’s Long-Awaited Victory for an Injured Staten Island Man” The New York Area’s Best Lawyers, New York Magazine, New York Law Journal, Connecticut Law Tribune and New Jersey Law Journal, December 13, 2010
Sultana L. Haque Profile "Women to Watch 2011" Orlando Woman Newspaper, January-February 2011
Moffitt Cancer Center leads the way through clinical advancements, research and grants.
The work of researchers at Moffitt Cancer Center could result in improved therapies for tens of thousands of lung cancer patients in the US.
Moffitt Cancer Center's M2Gen is dedicated to using molecular technology to develop personalized treatments for cancer patients with the goal of enhancing responses to treatment.
Article about family law trends in New York. Published in New York Magazine
Profile about young entrepreneur who built his coffee company on the pillars of civic engagement and sustainability. Published in Jacksonville Advantage, The Handbook for Small Business
A promotional newsletter article I wrote to generate buzz for a grant-funded television series. I also secured a placement of the article in the university's alumni magazine, Pegasus. Published in Linkages, Newsletter for the Mechanical, Materials, and Aerospace Engineering Department at UCF
A press release written for the Laser Institute of America
Cover story I wrote about Dwight Cooper, a corporate culture expert. Published in Jacksonville Advantage, The Handbook for Small Business
An advertorial for meeting planners. Published in Florida Trend Magazine
Hints for success from scholarship judges. Published in Florida Trend's NEXT Magazine
An e-newsletter I created using Macromedia Dreamweaver. I distributed it using Constant Contact, an e-mail deployment system. I also uploaded it to the magazine's website using a content management system. Florida Trend's NEXT Magazine
An article about DJ Le Spam and the Spam Allstars. Published in Urban Latino
Article exploring financial aid options. Published in Florida Trend's NEXT Magazine
Profile of Weina Scott, who founded a web-based company when she was only 17. Published in Florida Trend's NEXT Magazine
An interview with rapper Baby Bash about his musical tastes. Published in Urban Latino Magazine
I was honored to have the opportunity to write the 50th anniversary column for Florida Trend magazine as a ghost writer. Published in Florida Trend Magazine
An article focusing on the efforts of the Hispanic National Bar Association to support Latina lawyers. Published in LatinaStyle Magazine
When the State of New York erroneously released an inmate, two women were raped and one of them was killed. Parker Waichman Alonso took on the state and won. Published in New York Magazine
Cover story exploring how small business owners benefit by getting involved in the community Published in Jacksonville Advantage, The Handbook for Small Business