Arvind Sonawane

  • Location- Ulhasnagar, Thane, Maharashtra
Arvind Sonawane

Career Objective 

Aim to be associated with a progressive organization that gives me scope to update my knowledge & skills in accordance with the latest trends & be a part of team that dynamically works towards growth of organization & gains satisfaction thereof.

Work History

Work History
Jun 2015 - Present

Designation: Asst. Manager- Marketing

Company: Vijay Khetan Group

The Vijay Khetan Group was founded in the year 2001 under the pioneering leadership of Mr. Vijay Khetan. VKG is synonyms with quality, luxury and superior design. The group is continually setting the standards of excellence by partnering with the best international architects and designers to provide real estate solutions that are a culmination of technological superiority and international best practices.

Job Description:

Project Branding

  • Project Awareness & Lead Generation
    • ATL & BTL Activities
  • Customer Experience
    • Site Branding
    • Enhance Customer Experience
    • Collateral
  • Vendor Management
    • Budgeting, Negotiations , Co-ordination with Creative Agency, Set-up vendors, Hospitality vendors

Brand Initiative 

    • Activation - to explore new opportunities
    • Contributing towards the common goal of the organisation
    • Activations would support the team and organisation to achieve the common goal

Reports & Analysis 

    • Post Evaluation
      • Quality & Quantity of leads as per the activities
    • Project Evaluation
      • Leads generated against the activities and initiatives done
    • Brand Domain

Aug 2013 - May 2015

Designation: Executive- Marketing

Company: Rajesh LifeSpaces Pvt. Ltd 

Rajesh LifeSpaces is one of Mumbai’s most prestigious developers with over 50 years of legacy and a rock solid reputation of adding value to the city’s skyline.

Job Description: 

Project Branding

  • Project Awareness & Lead Generation
    • ATL & BTL Activities
  • Customer Experience
    • Site Branding
    • Enhance Customer Experience
    • Collateral
  • Vendor Management
    • Budgeting, Negotiations , Co-ordination with Creative Agency, Set-up vendors, Hospitality vendors

Domain Experts - OOH

  • Brand Awareness
    • Striving to be in the presence of the target audience throughout with the medium.
  • Lead Generation
    • Focusing on generating quality leads with the selection of good location mix.
  • Cost Effective
    • To make an efficient use of the medium cost effectively to achieve above objectives.
  • Time Management
    • Proper coordination with agency regards to timely delivery of the artwork and execution.

Brand Initiative 

    • Activation - to explore new opportunities
    • Sourcing of Apt Locations
    • Contributing towards the common goal of the organisation
    • Activations would support the team and organisation to achieve the common goal.

Reports & Analysis 

    • Post Evaluation
      • Quality & Quantity of leads as per the activities
    • Project Evaluation
      • Leads generated against the activities and initiatives done
    • Brand Domain
Analysing the calls/walkins received at the respective sites

Achievements

Successfully completed a major project launch with the campaign going live on Outdoor Media, Online and the complete Site Branding in Jan'14.

Successfully executed a Private Launch of a property in terms of customer experience and branding perspective Apr'14.

Participated in MCHI Exhibition in Mumbai and won Runners up Award for “Excellence in Customer Information & Responsiveness Parameters” in Oct’14.

May 2012 - Aug 2013

Designation Executive- Sales

Company: Rajesh LifeSpaces Pvt. Ltd 

Rajesh LifeSpaces is one of Mumbai’s most prestigious developers with over 50 years of legacy and a rock solid reputation of adding value to the city’s skyline.

Job Description: 

  • Responsible for Sales and Site Management for 2 Major Projects in Mumbai.
  • Participating in Various exhibitions and Trade shows for showcasing lifestyle project, sales and increasing the Brand Visibility.
  • Taking the ownership for all NRI customers and lead generation for better conversion.
  • Working in close association with Marketing and top Management team for new Initiatives such as change of Corporate Identity
Achievements 
Participated in MCHI Exhibition in Mumbai and won the Award for “Best Stall Design and Promotion” for the visitors in Nov’12.
Represented Company in International Exhibition held at Dubai named as “Indian Property Show” in Dec’12 & Jul'13.
Got recognition as a better marketer, got an opportunity to get into marketing, Aug'13.
Jul 2011 - Dec 2011

Designation: Sales & Marketing Manager

Company: Tangozo.com

Tangozo.com is a localized internet place to find everyone and everything in the city. Fun, entertainment, leisure, lifestyle and more; it offers the world all in one place.

Job Description
  • Corporate Sales and Tie Ups with Top Restaurants in the city for Tangozo.com and online marketing.
  • Ensuring high number of Walk-Ins for the restaurants who have tie ups with Tangozo.com
  • Lead generation through cluster marketing.
  • Client acquisition & client servicing.
Dec 2010 - Mar 2011

Winter Internship Program

Company: Square Feet Facilitation  Pvt. Ltd
  • Pitching Commercial Properties to Large Enterprises for their business expansions around the city.
  • Meeting Business Heads of Various companies and helping them in setting up multiple branch operations via our properties.
  • Generating database of properties in the city for various clients like banks, retail outlets, offices etc.
May 2010 - Jul 2010

Summer Internship Program

Company: Pepsi Co. Limited
  • Helped company in analyzing the existing route structure by conducting market survey, visiting various existing outlets, interviewing people about their grievances.
  • Helped company to re-structure the route and visited potential outlets to promote the business.
  • Preparing a complete analysis report based on the evaluation of company and competitor’s offerings.
May 2008 - Jun 2009

Support Executive(Before MBA)

Loyalty Resource Management Pvt Ltd.

LRM Pvt. Ltd, known to be among the early adopters in Loyalty Management Program, diversified itself to become one of the leading applications in online vendor management and targeted advertisement companies serving online sellers.

Job Description

  • Handling of support call form SME clients.
  • To solve clients queries arising out of errors/bugs in TAMP CRM Application.
  • To advise and update the client on various new feature or process for TAMP CRM Application.

Education

Education
2009 - 2011

MBA (Marketing), 

Mumbai University    

Score: 70.00%

2005 - 2008

Bachelor of Management Studies,         

Mumbai University    

Score: 61.00%

2003 - 2005

HSC,

Maharashtra State Board

Score: 73.00%

1994 - 2003

SSC, 

Maharashtra State Board

Score: 67.46%

Extra Curricular Activities 

Skills

IT Skills

Knowledge of Windows, MS Office, Internet, C++, CRM Tools, etc..

Prize

Runners up in AARSH’07 for Radio Jockey Competition in Mumbai University.

.

Won 1st prize in Ad Mad Contest (Advertising) in an Inter-collegiate management event, Mumbai University, 2007

Personal Details

Date of Birth        :   May 04, 1988

Father Name        :   Shridhar Sonawane

Marital status       :  Single

Residence             :  Bk. No.734, Shastrinagar, Punjabi Colony,

                                       Ulhansgar-421003, Dist- Thane