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I have worn diverse hats in my career and education. Leadership and technology have been the cornerstones of my professional indulgences. With sound technical grounding as an engineering graduate and holistic understanding of business & consumer behavior with my MBA from IIM Lucknow, I look forward to grow into a strategic & effective Product Manager.

Certifications & Courses


Become a Product Manager | Learn the Skills & Get the Job


Transitioning into Product Management (Cole Mercer)


Product Management 101


Professional Experience

Sep 2017Present

Senior Business Partner 

Target Corporation, India

 Key Achievements :

  1. Recommended >25% efficiency improvement solutions by generating actionable insights
  2. Diagnosed problems to target for 3-5K hrs time savings & ~20% accuracy improvements

Responsibilities & Knowledge Areas :

  1. Space Analytics & Retail Insights 
  2. Retail, Merchandising & Supply Chain
  3. Project Management Principles & Tools
  4. Road-mapping & Prioritization of ideas
  5. User Interviews & Research
Apr 2017Sep 2017

Strategy & Business Manager

SmarterHomes Technologies Pvt. Ltd.

Key Achievements :

  1. Devised subscription-based pricing model that led to >90% increase in sales conversion 
  2. Increased the number of simultaneous campaigns managed at once by 20% in 6 months

Responsibilities & Knowledge Areas :

  1. Understand consumption trends of customers, develop insights
  2. Publish reports and case studies across web & print medium
  3. Conduct customer interviews to understand their perception & complete the feedback loop for the company
  4. Work with support organization to strengthen company’s positioning
  5. Developing sales dashboard with key performance indicators
Oct 2016Mar 2017

Entrepreneur in Residence, CEO Office

BHIVE Workspace

Key Achievements :

  1. Increased the number of attendees to events by 25% percent compared to previous years
  2. Amplified customer experience by streamlining customer journey maps, NPS rise  ~30% 

Responsibilities & Knowledge Areas :

  1. Customer Experience - Customer Journey Mapping & Storyboarding, Customer Happiness Index (CHI), Net Promoter Score (NPS), Feedback Survey, Driving Community Engagement using Workplace, End-to-End Customer Experience Management, Retention/ Referral through Experience Amplification
  2. Business Development - New Segments/Sales Channels - Corporate Membership for MNCs/ Large Corporates
May 2014Apr 2015

Business Operations Manager


Key Achievements :

  1. Led a team of size 23+ 

  2. Introduced new procedures that slashed cycle times by ~20%  & efficiency gain of  >50%

  3. Improvement  of >50% by reducing the non-value add steps in a banking processes

Responsibilities & Knowledge Areas :

  1. Lean ideas & methodology
  2. Consistently recognized for delivering quality results at less cost than budgeted 

Software Engineer




MBA, Marketing & Operations

IIM Lucknow

Professional Education in Business Management from Indian Institute of Management, Lucknow (Among Top 5 B-Schools in India)