Business Development Manager (BDM)
• 360° Lead-to-Revenue cycle.
• Lead generation, qualification (BANT criteria), and nurturing from the ground up.
• Hunting: engage, discover, identify pains, goals, and next steps.
• Advancing: turning leads into qualified business opportunities (from Suspects to Prospects).
• Social selling: leveraging on Social CRM to engage more and faster.
• Cold calling - warm calling - hot calling.
• Launching B2B digital marketing campaigns (i.e. DEM to landing-page).
• Reporting: 4x sales pipeline-to-quota ratio and accurate forecast.