Senior Product Manager
Senior Product Manager for Clickatell's messaging APIs and website portal for API provisioning, reporting and billing. Key Responsibilities:
Managing the entire product line life cycle from strategic planning to tactical activities.
Specifying market requirements for current and future products by conducting market research.
Specifying highly detailed technical requirements for current and new APIs.
Driving a solution set across development teams (primarily Development/Engineering, and Marketing Communications) through market requirements, product contract, and positioning.
Developing and implementing a company-wide go-to-market plan, working with all departments to execute.
Analyzing potential partner relationships for the product.
★ Achievements: As Senior Product Manager I successfully managed the concept, analysis, development and go-to-market (where appropriate) of the following projects:
Text-to-Speech messaging API. REST SMS messsaging API. SOAP SMS messaging API. Connect API for direct partner enablement in the Clickatell's core system (e.g. Clickatell for Salesforce).
Content encryption API to secure customer message data.
US Small Business API.
US Embargo compliance.
Developers' Central upgrade.
Cybersource Hosted Order Page integration & PCI compliance.
Multiple SMS routing solutions, e.g. Automated global SMS two-way solutions.
Fraud detection engine (RISK) and 3D Secure implementation for credit card payments. Custom internal customer communications system.
Custom coupon management system for marketing initiatives.
Major improvements to Clickatell's existing messaging APIs to improve performance and revenue by reducing errors and simplifying developer integration.
Major improvements to Clickatell's billing system to allow for more competitive global pricing.
Multiple improvements to Clickatell's website and API portal to improve conversion rates, e.g. EV SSL Certifications and automated API configuration for easy plug 'n play implementations.