Andrew Burke

Andrew Burke

Summary

Recent graduate with a passion for social media and a hunger for opportunity.With excellent verbal and written communication skills, my goal is to optimize a company’s multimedia communications and marketing efforts by utilizing all facets of the social media arena.Given the opportunity, I can contribute to the development of marketing plans, social media platforms, and other efforts to increase brand awareness.

Education

Education
Aug 2008 - Dec 2012

BA

High Point University

Marketing Minor

Related Coursework

Consumer Behavior, Strategic Communication Campaigns, Case Studies in Strategic Communication, Marketing Research, Web Development, International Marketing, Marketing Management, Writing for the Media

Activities

HPU Pride, Founding Member and Historian

PRSSA Member

Civitan Club Member

Work History

Work History
Dec 2012 - Present

Independent Consultant

  • Analyze demographics with Facebook Analytics
  • Utilize social media to promote sales
  • Research and initiate start-up process
  • Utilize market research in order to advertise to my client’s fullest potential
Jan 2014 - May 2014

Associate

Aflac

Researched potential clients through salesgenie

Prospected and made appointments for a sales presentation with business owners.

Aug 2012 - Dec 2012

Research Assistant

High Point University Survey Research Center
  • Contacted residents across the country from the High Point University Research Center to gauge approval ratings for President Obama and the country in general.
  • Cold-called hundreds of cell phone numbers across the United States
  • Contributed to response gathering which accumulated into High Point University's twentieth public poll.
Jul 2011 - Jan 2012

Social Networking Coordinator Volunteer

radio reddit
  • Available on an intermittent basis, maintained the social media accounts of Radio Reddit with relevant information and updates.
  • Analyzed song play data to create a list of the most-listened to songs and authors for every month.
  • Coordinated with fellow administrators of varied user groups to determine the most effective marketing methods
Jan 2011 - May 2011

Internet Radio DJ

HPU Radio
  • On-air personality DJ Handy Andy for two hours every Friday
  • Created social media outlet for personality to provide source for listeners to make requests
  • Found content each week to cover in between songs to entertain listeners.
Jul 2010 - Aug 2010

Communications Intern

CrossPoint Community Church
  • Updated multiple social media accounts, monitored traffic
  • Discovered use for YouVersion Bible app, currently utilized at both church locations
  • Researched new, innovative methods to market the organization to the unaware public and communicate with current members
Apr 2009 - Jun 2009

Special Agent

Knowledge Generation Bureau

  • Delivered accurate, near-immediate, succinct, and personal responses to queries made by clients regarding an extremely wide array of topics
  • Constantly researched for hours at a time
  • Developed solid understanding of Boolean searches to deliver a quick, correct response
Jun 2008 - Jul 2008

Department Specialist

SavaSeniorCare
  • Provided services to all departments as member of Building Services team
  • Constructed office cubicles
  • Disposed of documentation in compliance with HIPAA regulations
  • Set up and tear down spaces for company meetings and events
Oct 2007 - Jun 2008

Barista

Dunn Brothers Coffee
  • Provided quality customer service
  • Fulfilled beverage orders for customers
  • Evaluated customer preferences and constructed custom beverages to suit their needs
  • Maintained quality store operations and cleanliness

Skills

Skills

Typing

My last evaluation showed a typing speed above 80 words per minute.

Social Media Marketing

I'm most proficient in Google and Facebook advertising and am constantly expanding that expertise.

Business Plan creation

Executive Summary, Company Description, Market Analysis, Organization and Management, Service/Product, Marketing, Budget and Financial projections.  I've made these in the context of starting a small business as well as creating a plan for company growth over the course of the following year.

Microsoft Office and its alternatives

Microsoft Word, Excel, Powerpoint, Outlook, Access, Publisher etc.   Gmail, Google Calendar, Google Drive, Google Docs, Google Sheets, Google Slides   Open Office including Writer, Calc, Impress, Base, and Math

Social Media

HootSuite, TweetDeck, Facebook, Twitter, LinkedIn, Google+, Pinterest, YouTube, FourSquare, Yelp, Flickr, reddit

Certifications

Certifications
Sep 2012 - Sep 2014

NIH training

National Institute of Health