Senior CHC Strategy and Execution Lead
Chiesi Global Marketing, Parma
Leading the integration and the internationalization of the French VMS company NHCO after the acquisition by Chiesi Group.
- Global Strategic Plan CHC (NHCO plus local OTC products)
- NHCO focus: definition of the global commercial strategy, FF sizing, POS & digital activities, pricing policies, brand story
- Operations & life cycle management: cross-functional team lead with Global Manufacturing, Regulatory, EU affiliates
- Business Development: evaluation of external business opportunities in cooperation with Global BD
- Project lead: Governance model, Geographical expansion