Brand & Territory Manager
Chiesi Group, Parma
Leading Muscle-Skeletal and Gastro portfolio (6 products - class A and C, medical devices and food supplements) promoted to Orthopedics and Gastroenterologist.
Line Extension kick off for Muscle-Skeletal therapeutic area (Osteostretch Project).
In charge of:
- Sales, forecasting and gap analysis
- Definition and implementation of product positioning
- KOLs involvement and management, scientific promotion and projects management
- New launches evaluation by combining insights from medical, commercial, regulatory and business development