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Social Media Assistant at Happy Socks AB


Recommendation from a fellow colleague:

"Keeping it short, you will not find a more active, passionate, flexible and dedicated person than Andrea. No matter the task she will produce quality work, while still having that amazing personality and positive aura."

Social Media Presence

Work History


Social Media Assistant

Happy Socks AB, Stockholm

Tasks include:
- Finding relevant and influential accounts across different social media platforms
- CRM management of influencers
- Create and place orders for influencers
- B2B client management
- Be the initial point of contact for the influencers and build relationships with them
- Gather information, statistics and metrics of influential social media accounts
- contribute to reporting and procedural efficiency


Communications, Editorial and Marketing Coordinator

TEDxUppsalaUniversity, Uppsala

Prepare and run on-the-ground marketing events/activities (i.e. physical presence around Uppsala)
Dedicated to online marketing, Social Media tasks to develop a professional and consistent campaign

Develop strategy and manage Facebook/Twitter interactions
Prepare and distribute news updates
Coordinate with sponsors, media channel partners (advertising agency, e.g. Sodratornet)
Collaborate with website coordinators, manage website content
Prepare and distribute press releases
Decide on content of posters/banners/flyers in collaboration with graphic designer
Manage distribution of several rounds of physical marketing materials – posters, flyers, etc.
Contact and liaise with journalists and media (print, TV, radio, online)


Junior Strategy Consultant

Lindhea AB, Uppsala

Business planning - help in business plan/model building, complete with financial, market analysis, online and offline marketing and product placement strategies

Working with Lindhea ABs deliverables or tasks in Lindhea Holding AB daughter companies or internal development in Lindhea AB.


Research Assistant

Uppsala University, Department of Business Studies

Main responsibilities: data collection(manual, virtual), data analysis(Excel, SPSS) prognosis statement, report writing, report presentation. Topics researched:

1. Cross-cultural Management Courses impact on Cultural Intelligence

2. The Internationalization of Oil, Gas and Mining Industry in Africa



M.B.A. in Business Studies, Management in a Global Society

Uppsala University, Uppsala, Sweden

This master’s specialization is for students who aspire to work across and to span the boundaries between business and society, for example as a consultant, in corporate communications, or with business intelligence in public, non-profit and for-profit organisations. 

Different types of companies and organisations thus have to deal with varying sets of complicated relationships and dependencies. These may arise from new market situations resulting from globalisation,
but also from value conflicts between interest groups, organisations, and other sectors of society. . In this program, students specifically learn to handle the techniques for analysing and understanding
relationships, dependencies and exchanges between organisations and their environment. 

Courses within the MIG specialization are:
Managing Contemporary Organisations
Organisations in a Global Society
Consulting, Communication and Change
Advanced Analysis in Organisation Studies


B.B.A in Business Administration in Hospitality Industry

Babes-Bolyai University, Cluj-Napoca, Romania

Business Administration in Hospitality Services program is interactive, using teaching methods that enhance student creativity and their ability to adjust to the constantly changing business environment, is continually updated and strongly oriented according to the practical requirements of hospitality business and to the existing international educational trends.


Teamwork, Social Skills, Project Management, Time Management

Many volunteering projects, such as homework aid at Tamam Uppsala, EIBA Conference 2014, UMUN 2015, Uppsala  Klimatmanifestation 2015 - have taught me precious lessons
about behaviors and attitudes when faced with both easy events and stressful ones.

Public Relations, Social Media, CSR, Marketing

Personal fascination about the power of social media, extensive studying about CSR concepts, and current innovative marketing strategies helped me gather skills related to relationships to various stakeholders.

Ambition, Enthusiasm, Individuality

Being born in an under-developed (now developing) country made me look for a better future, propelling me to travel around Europe and gain understanding of several cultures and various life perspectives, seeking both education and experience in an international environment.