• Performance driven professional with background in technology consulting, business management and development, Internet marketing and government relations.
  • Business management: P&L responsibility, personnel management, budget and business planning experience.
  • Successful sales and business development track record; extensive experience with government clients.
  • Ability to develop and expand business relationships and manage large-scale partnerships.
  • Retail entrepreneur well versed in current Internet market development strategies

Work History

Work History
Mar 2006 - Apr 2009

Business Development Manager, Card Programs


Genesis is a boutique consumer financial services company that buys and services consumer receivables throughout the credit lifecycle and originates loans and credit cards in partnership with other companies and under its own brand(s). 

Recruited by Genesis initially to develop the program infrastructure for a new Balance Transfer business line and work on special projects.Subsequently, joined the business development effort and built the existing client roster from two to fifteen active partnerships.

  • Delivered incremental revenue and dramatically increased market share within one year by rapidly deploying a new balance transfer (credit card) program and entering seven new partnerships.
  • Led account services and directed an operations and analytics team of four.
  • Supported Managing Director of Card Acquisitions on other asset acquisition programs and co-managed multiple portfolio sales.
  • Developed sales and marketing network for the buying and selling of company’s assets.
  • Reported on balance transfer program performance and directed operational efficiency and cost saving efforts.

SPECIAL PROJECTS, Internet Originated Card Program (2006 to 2009)  

  • Developed business plan and marketing strategy for company’s Internet originated unsecured card program, Indigo (2006) and 2009’s secured card program, Sure Card.
  • Designed Internet marketing model for credit card customer acquisitions. 
Jul 1999 - Apr 2005

General Manager

NIC is the leading provider of outsourced eGovernment portals.NIC applications and services are built through public/private partnerships with State and Federal government.

Led an operational, marketing and technical team of twenty-three to develop and manage Utah’s award-winning eGovernment portal, GM,doubled revenues for the parent company by renegotiating a key agency contract and signed a four-year contract extension with the State of Utah.

  • Oversaw the development and management of award winning eGovernment portal that integrated and streamlined constituent (business and citizen) Internet applications.
  • Responsible for subsidiary P&L, personnel, annual budget and business planning.
  • Negotiated and won a four year contract extension with the State of Utah. 

Our product, was consistently ranked in the top ten in Brown University's annual digital government survey and was recognized multiple times as a leading State government portal by the Center for Digital Government.

"As the CIO of the State of Utah, I worked with Amy Sawyer in her role as the General Manager of Utah Interactive, a subsidiary of NIC.I loved working with Amy!She is a great leader and gets results.Amy played a significant role in Utah’s leadership in online government and web services.I would be delighted to work with Amy again and if you have an opportunity to work with her, do it now!

She is wonderful.”

–Val Oveson, Former CIO, State of Utah

Prior to my promotion to General Manager in late 2001, I served in the roles of project manager and Director of Marketing under the prior General Manager who founded the subsidiary in 1999.

Sep 1996 - Feb 1999

Legislative Program Manager

American Civil Liberties Union

Legislative Program Manager: tracked/analyzed proposed State legislation, represented ACLU positions in public hearings, lobbied legislature and delivered ACLU testimony on public policy issues.

Developed first affiliate action network (email based call-to-action constituent communications network) and first clergy coalition (faith based community outreach program).






FinalCut Pro, iMovie

Web Design & Development

WordPress, HTML, XML, CSS, Dreamweaver. Familiar with basic mySQL database structure and management. Familiar with programming concepts.

eCommerce & Internet Marketing

Developed proficiency with the eCommerce ASP platform (Volusion); experience building a storefront, managing a product database and back office processes such as order processing and reporting.   Experience with PPC, email, video, affiliate and social media marketing: Google AdWords, Google Analytics, shopping engines, Commission Junction, LinkShare, PRWeb, MailChimp, Facebook (ads and store builder) and ShopFlick.

Business Applications

Microsoft Word, Excel, Project, Access and various CRM applications (Salesforce, Contact Manager)