Amy Cottle

Amy Cottle

Work History

Work History
2005 - 2009

Field Marketing Manager

Local Insight Yellow Pages

Responsible for managing marketing initiatives at the local level for 125 phone directories with revenue exceeding $32M for the Charlotte Sales Division.

  • Developed and put into action a strategic market plan and customer loyalty program in a historically distressed market. The plan resulted in an 18% incremental revenue improvement to exceed sales goal.
  • Implemented and monitored contingency plans to generate over $226K in 2008 for the Charlotte Sales Division.
  • Collaborated with stakeholders to lead the sales division to #1 status in all 2008 marketing initiatives throughout the company.
  • Achieved a promotion from Marketing Analyst to Field Marketing Manager in January 2008.
2003 - 2004

Marketing Specialist

University Hospitals Health System/ Heather Hill

Responsible for marketing five lines of health-care services.

  • Designed and implemented a complete marketing program to increase brand awareness.
  • Developed new marketing strategies such as presentations, seminars and a health fair, resulting in increased admissions and revenue.
  • Managed marketing efforts to establish Heather Hill as a community resource.
  • Wrote and presented talk entitled “Community Education Seminars: Effective Planning and Implementation,” AOPHA Conference. Dayton, Ohio, September 2004.
2000 - 2002

Technical Sales Representative


Responsible for Ohio, Kentucky and Western Pennsylvania territory development and marketing product lines for the Life Sciences industry.

  • Managed a territory where many customers had never met a representative from our company. Territory grew by 25% during my tenure.
  • Implemented two on-site stocking programs at large accounts, which resulted in reliable re-orders, and a 46% sales growth at those accounts.
  • Hosted and presented informative product seminars and roundtable discussions
  • Worked with product managers on new product ideas, assisting with the development of between 5-15 new products per year.
1988 - 2000

Research Technologist


Cleveland Clinic Foundation, 1988 - 1994

Case Western Reserve University, 1994 - 2000

  • Made significant contributions to biological research projects, which led to two publications in peer-reviewed journals.



Market Plan and Presentation


Marketing professional with over 6 years experience in the biotechnology, healthcare and publishing industries. Effective leader with the ability to analyze markets, to discover sales opportunities and to make effective presentations to grow revenue for a company.

Scientific Publications

Carrel, L., Cottle, A.A., Goglin, K.C., and Willard, H.F. “A First-Generation X-Inactivation Profile of the Human X Chromosome.” Proc. Natl. Acad. Sci. USA, 1999; 96: 1440-1444.

Amos-Landgraf, J.M., Cottle, A., Plenge, R.M., Friez, M., Schwartz, C.E., Longshore, J., and Willard, H.F. “X Chromosome–Inactivation Patterns of 1,005 Phenotypically Unaffected Females.” Am J Hum Genet. 2006 September; 79(3): 493–499.