Amandine Raffard

  • Barcelona
  • 617039493
  • am.raffard@gmail.com
Amandine Raffard

Account Manager

Work History

Work History
Aug 2013 - Jun 2015

ACCOUNT MANAGER

Facebook

Managing an advertisers portfolio

  • Develop and optimize clients campaign strategies (segmentation, AB testing)
  • Develop and maintain relationship with advertiser through email and phone
  • Reactively follow up on their platform issues
  • Maximize their return on investment
  • Follow up client’s spending and up-sell
  • Communicate ad specs, best practices to advertisers and ad agencies to ensure campaign success
Dec 2012 - Aug 2013

BUSINESS DEVELOPER EMEA

Facebook

Developing business opportunities

  • Development of clients portfolio
  • Identify business opportunities
  • Advise clients on their ad campaigns strategy
Aug 2013 - Present

MANAGER

Kaneamuna

Developing a website around board-sports for girls

  • Website design and content management
  • SEO, SEM
  • Community management (Facebook, Twitter, Pinterest, Hootsuite)
  • Partnership development
Jan 2011 - Sep 2012

PRODUCT MANAGER

SFR

Developing and launching an innovative NFC mobile app

  • Develop and maintain partnership with third parties (work with partner on their communication and customer experience; deal with contract, organize meeting)
  • Representation of SFR at communication meeting of AFSCM (French Association of Contactless Mobile) (define brand strategy, plan communication, launch website)
  • Project management (Follow up roadmap, coordinate product's upgrades, reporting et monitoring KPI's)
  • Commercialization and promotion (sales pitch creation, website development, etc...)

Education

Education
Sep 2008 - Aug 2012

Master Marketing

ESCEM, Business School

Master management, specialization Marketing

Language

Skills

French

Native

English

TOEIC 945

Spanish

Intermediate