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Education

Feb 2000Nov 2002

Marketing Diploma

Central Institute Of Management

Work History

May 2015Present

Consultant - Marketing Services / Business Development

Global Strategic Partners - Trinidad & Tobago

Global Strategic is a global advisory firm specialized in strategic management, investment banking, and international business development strategies. The company provide organizations and governments with the right information and the right expertise to drive the growth and expansion initiatives, get access to new opportunities, and maximize the profitability.

Main Role:
Conduct project feasibility study.
Create market entry strategy,
Analyze potential of the industry to facilitate business development decisions.
Conduct comprehensive competitor analysis.
Build marketing strategy

Aug 2014Feb 2015

Consultant - Account Management / Business Development

Adrox Media & Advertising LLC

Adrox Media - Start Up Advertising company specializing in brand activation for FMCG companies.

Main role is to create marketing campaigns, brand activation exercise, product launch.

Recently, in 2014, we launched the first of its kind special wearable glasses to watch the NYE 2015 Dubai Fireworks. The product 3D Fireworks Glasses. The activation was sheer success.

Mar 2013Apr 2014

Account Manager

Latest On Digital

Love Your Safety UAE Initiative 

Formulate and Manage a series of awareness campaigns aimed at educating and sensitizing the community of different socio-economic trends regionally and globally.UAE initiative is a first in UAE and is incorporation with DUBAI POLICE, DUBAI CIVIL DEFENSE, Ministry Of Health, Ministry of Education and private stakeholders.My role as the Account Manager is to source for sponsorships, plan, execute, and finalize each project according to strict deadline and within budget. This includes acquiring resources and coordinating the efforts of team members and third party contractors or consultants in order to deliver each program accordingly.

Dec 2010Jan 2013

Account Manager

Petra 360 Marketing - Juma Al Majid Est.

Petra is an in-house marketing solutions company for the multibillion dollar JAM Establishment.

Divisions within the Est. include – Automotive (Hyundai Motors, KIA Motors), Retail (Yokohama Tires,Citizen Watches, Home Appliances, Interiors).

Main Role:

Formulation of marketing strategies.
Campaign Management – Handling budgets, managing campaign costs and invoicing.
Suppliers Management – planning, production, delegation & negotiating with vendors.
Media Planning and buying.
Development and release coordination of PR matter.

Feb 2007Oct 2010

Senior Account Executive

The Classic Partnership - A WPP/ MENACOM Co.

Accounts Handled – Dubai Islamic Bank (BTL), Dubai Chamber Of Commerce (BTL & ATL),  ENOC (BTL & ATL)

Main Role:
Formulation of marketing strategies.
Campaign Management – Handling budgets, managing campaign costs and invoicing.
Suppliers Management – planning, production, delegation & negotiating with vendors.
Media Planning and buying.

Dec 2003May 2005

Marketing Executive

Skywards Marketing

Main Role:
Assist in creation marketing campaigns, brand activation exercises, product launches.

May 2005Dec 2006

Senior Marketing Executive

WakoWapi.Net Advertising

Main Role:
Sourced advertising opportunities and placing adverts online.
Managed the production of marketing materials; leaflets, posters, flyers, e-newsletters.
Assisted in managing marketing program for the website and generated sales of over $100,000 from previous sales of $23,000 within 12 months.
Developed marketing plans and oversaw national brand management of the company.

Summary

Seeking a position in marketing communications management / agency management / account management in advertising agency / BTL & production management, utilizing my strong creative thinking, interpersonal skills and strong ability to multi-task combined with 4 years experience in a multinational award winning ad agency and a Diploma in Marketing, with hands-on-experience knowledge in Printing, Business and Client Relationship Management.

Interest

Novelist. Written but not published - "A Misplaced Angel".

Certifications

May 2002Nov 2002

Psychology

Kenya Counsellors Association