• Greater New York City Area, US
Alison Henry

Alison Henry

Social Media Production Assistant at MTV

Work History

Work History

Social Media Production Assistant

Jun 2015 - Present
MTV

• Curates and updates the official MTV Tumblr account (mtv.tumblr.com) and Instagram account (@MTV), including all artist collaborations, producing original content for the platform, and writing copy. Also works with Tumblr to curate official Answer Times with talent, and facilitating question and answer sessions with talent (mtv.tumblr.com/tagged/answertime). Also curated Tumblr content for tentpoles and events, such as the 2015 VMAs, 2015 MTV Movie Awards, 2015 Woodie Awards, and 2015 Fandom Awards.
• Creates weekly reports across all platforms, including Facebook, Snapchat, Twitter, Tumblr, and Instagram.

• Contributes ideas to maintain growth on visual platforms
• Assists team with producing content for the official MTV SnapChat account, including event coverage
• Assists team with creating social media plans for music based and pop culture initiatives. Examples include social media plan for the Halsey Artist To Watch campaign and New York Comic Con 2015.
• Assists on all social media video and photo shoots.


Social Media Intern

Jan 2015 - May 2015
MTV

• Curated and updated the official MTV Tumblr account (mtv.tumblr.com), including all artist collaborations, producing original content for the platform, and writing copy.
• Assisted team with producing daily and long form content for the official MTV Instagram account (instagram.com/mtv).
• Assisted team with producing content for the official MTV SnapChat account..
• Assisted on all social media video and photo shoots.

Social Media Coordinator and Marketing Intern

Jan 2014 - Dec 2014
Glamour Kills Clothing

• Managed, scheduled, wrote copy, and updated every social media account for the company, including Twitter, Instagram,Tumblr, and Snapchat.
• Created social media plans for events such as Glamour Kill’s Warped Tour 2014 coverage, The Glamour Kills Tour featuring New Found Glory, Glamour Kills Holiday Fest 2015, and Black Friday Sale 2014.
• Created, launched, and promoted a customer survey, and provided the team with an in-depth analysis of the data to help create better and more robust marketing strategies.
• Assisted in creating paid social media campaigns on Facebook and Google Ads.
• Assisted in planning homepage rotations.
• Assisted in creating and planning weekly email campaigns.

Intern

May 2013 - Aug 2013
Big Picture Media

•Clipped online articles for various clients
•Updated weekly press reports
•Uploaded and scheduled press releases using Cision and ConstantContact
•Edited tour press schedules

Media Relations Intern

May 2013 - Aug 2013
NYSE Euronext 

•Worked in the media relations department on day to day tasks
•Scheduled and supervised media interviews, photo shoots, and filming of NYSE Floor Traders
•Supported daily news summary and internal communications
•Supported Listings International and IPO businesses by creating case studies, and press releases and new stories published to the NYSE Euronext site (www.nyx.com)
•Created, updated and maintained NYSE Euronext country and industry fact sheets used for marketing and internal communications
•Wrote and submitted press releases for internal events and programs such as the Veteran's Associate Program
•Wrote and edited blog posts, featured on the NYSE website
•Helped organize the Fall Internship Program by reaching out to local universities, creating a job posting and reviewing applicants
•Supported the NYSE Governance Services, and produced a position paper on the importance of corporate governance today and why NYSE Governance Services is the leader in governance services
•Supported internal communications
•Member of the Internship Social Committee, and helped organize various social events for all of the interns in the program

Marketing Intern

May 2012 - Aug 2012
Credit Suisse

•Worked with the Alternative Funds Solutions and Hedge Funds services of the bank in their marketing department
•Updated marketing data and compiled data into various Microsoft Excel spreadsheets
•Edited marketing tools such as PowerPoint presentations and graphs
•Worked with Account Services to update client information
•Consolidated various invoices

Education

Education

B.A in Digital Marketing

2011 - 2015
New York University Gallatin School of Individualized

The Gallatin School of Individualized Study gives students the opportunity to design a program of study tailored to their own needs and interests. When students choose Gallatin, they take on the exciting challenge of creating their own curriculum and unique plan for learning. They pursue their individual interests from a personal perspective by taking courses in the various schools of New York University, engaging in self-directed education through independent studies and participating in experiential learning through internships at New York City's countless institutions, businesses and arts organizations.

Skills

Skills

Social Media

Proficient in Facebook, Instagram, Tumblr, Twitter, Snapchat, Wordpress, and analytics in each platform. Also proficient in various scheduling platforms, including Hootsuite. Knowledgeable in paid social media and 

Graphic Design

Proficient in the full Adobe Suite, including Photoshop, InDesign, and Illustrator.