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Work experience

Oct 2008Present

Freelance Facilitator

K T Wong Foundation
Sino-European Cultural Summit, 14th - 16th November 2008
  • Facilitated the Sino-European Cultural Summit held joint organised by the K T Wong Foundation and Pheonix TV, at Ditchley Park, Oxfordshire from the 14th - 16th November 2008.
  • Managed and translated the conference materials in English and Chinese for senior representatives of the performing art world from China, Europe and the US.
  • Facilitated the workshop discussions focused on mutual interest in both China and Europe's performing arts as well as increasing collaboration between institutions.
  • Performed in the 'King Arthur' play, with distinguished conductor Mr Laurence Cummings, on interpreting the semi-opera in Chinese

Semele Opera, Theatre Royal de La Monnaie / de Munt, September 2009

  • Acted as the principle translator for all the written proposals to key advisory stakeholders for the upcoming new production of Handel's Semele, designed and director by leading Chinese contemporary artist Zhang Huan. 
Aug 2009Present

Account Manager

93.5 Communications
  • Responsible for managing a number of high profile media campaigns including the Queen's Honours List North West Pilot Campaign for the Cabinet Office. 
  • Developing effective marketing and branding strategies for the Chinese market, particularly in relation to UK higher education institutions, the tourism sector and the creative industries.
Apr 2010May 2010

Executive producer

Hong Kong International Art Fair 2010
  • Executive producer for "Past Present Future", a multi-screen video installation created by London-based artist Rosey Chan in collaboration with the UK artist/filmmake Mike Figgis. 
  • Managed the live performance of 'Along Together", a video installation and piano performance at the ART HK VIP Vernissage with over hundreds of attendees, and an intimate live performance at Kee Club, an exclusive members club in Hong Kong
  • Secured a number of press coverages with key Asian art and cultue media such Asian Tatler
Apr 2007Jul 2009

Project Manager/Research Associate

Made in China (UK) Ltd
  • Responsible for the Chinese Designers London Design Festival week long visit in September 2008
  • Conducted research on creative businesses in China, published on the London Design Festival 2008 Guide book
  • Facilitated the Creative Hong Kong in London events in May 2008 at Harvey Nichols, London Business School and Design Museum
  • Conducted research on the contemporary art sector in China and India
  • Developing research frameworks for Destination Branding and communication strategies for cities in China and the UK
Feb 2009Jun 2009


Hong Kong International Art Fair 2009
  • Negotiation with potential key Chinese media partners on pre-fair coverage, including the Financial Times Rui magazine, Beijing Economic Observer, Modern Weekly, Beijing Youth Weekly
  • Liaised with the Art Fair PR agency Impact Asia (Hong Kong) and JB Pelham PR (London) on key editorial coverage for the Fair
  • Responsible for securing the media partner contract with the Modern Media Group, three magazines with major distributions in Hong Kong, Shanghai and Beijing
  • Designed a special VIP invitation to potential mainland Chinese collectors
  • Facilitated the Art Fair directors and managing director on inviting key museum directors, collectors and HNWI in Asia to attend ART HK 09
Apr 2007Dec 2008

Research Consultant, Project Coordinator

Li Ka Shing Foundation

Social Innovation Leadership Training Programme December 2008

  • Organised a delegation of 28 Chinese officials from Beijing Municipal Government in London and Liverpool for the Cheung Kong Design Research Centre, Beijing and Hong Kong in collaboration with the Young Foundation, London and Liverpool City Council.
  • Advised and facilitated the logistics arrangement
  • Facilitated the programme in urban design and future cities design, regeneration, arts, environment, health, education, social innovation methods and tools
  • Managed the consecutive interpretations of all the meetings and workshops
  • Discovering London: creativity, change and social innovation in a world city link

Shantou Dialogues November 2007

  • Put together a profile of potential keynote speakers and all conference participants from Europe and North America for the 2nd annual conference 'Shantou Dialogues' on Sustainable Development of Energy, Water and Green Urban Development held in southeast China.
  • Responsible for producing bilingual workshop proposals on energy, water and urban planning during the conference.
  • Liased directly with media, Financial Times (Asia), and international PR, Colman Getty, to promote the conference aims and achievements.
  • Shantou Dialogues 2007 website link
Mar 2008Oct 2008

Conference producer

China Art Foundation
  • Planned and organised the first China Art Conference on behalf of the China Art Foundation at Ditchley Park, Oxfordshire from the 10th-12th October 2008,
  • Managed the logistics for senior representatives of the art world from China, Europe and the US present,
  • Facilitated the workshop discussions focused on developing a wider understanding between the cultures of Chinese and Western art, mutual support between museums and galleries and the wider effects of globalisation.


"I want to thank you for helping make my recent visit to England such a pleasure. I loved participating in lively and very interesting China Art Conference held at Ditchley House, as well as the time I spent in London, all of which was so well arranged due to your diligent work and warm hospitality."

                                      - Mr Jock Reynolds, The Henry J. Heinz II Director, Yale University Art Gallery

"Your organisational and administrative skills were crucial to the success of the conference this weekend. Thank you so much for all the help. It was stimulating, enjoyable and all the arrangements were faultless. You even managed to secure fantastic weather."

                                                            - Mr Iradj Bagherzade, President, I.B. Tauris & Co. Ltd.

Oct 2006Jan 2007

Emerging Market Team Executive

London Unlimited, Visit London
  • Assisted in creating and implementing strategic marketing and communications activity in the key emerging markets of China, India and Russia, as well as events in London, such as 'Russia Winter Festival 2007' and 'China in London 2007'.
  • Liased with PR, marketing and brand agencies as well as key stakeholders groups to develop marketing strategies for the brand of London with regards to tourism, inward investment, education, film and televsion
  • Facilitated the 'Future London - going green' campaign, aiming to promote recycling and the environmental sustainability of London
  • Responsible for a project tasked with producing 'Vogue China - special London supplements' which was published in February 2007
Nov 2005Sep 2006

International Team Assistant

Freud Communications

China in London 2006

  • Profiled Chinese Pop Idol winner Li Yuchun and contacted her agent; assisted both Chinese and English live TV reports and newspaper journalists during the opening ceremony and subsequent interviews with the then Mayor of London, Ken Livingstone
  • China in London season Feburary 2006 Video link

Mayor of London's trip to China 2006

  • Worked on creating interactive exhibitions to promote London in China: 'Experience London' in Beijing and 'London Fusion' in Shanghai.
  • Hosted a delegation of VIP Chinese Media representatives visiting London during the London Fashion Week and London Design Week
  • Summarised media coverage of wide ranging topics including: business and culture in London; the Mayor of London, and consumer corporate brands such as Kleenex and Pepsi
  • Ken Livingstone visit to China April 2006 Video link
Apr 2005Aug 2005

Image Liaising Officer

Bridgeman Art

  • Assisted clients in the research and selection of pertinent images on a wide range of projects, especially China-related image requests.
  • Responsible for liaising with artists, galleries and museums to clear copyright and seek reproduction permission
  • Translated the Bridgeman Art Library Classification List into Chinese
  • Conducted research to assist the international manager preparing for the CEPIC (Coordination of European Picture Agencies Press Stock Heritage) Congress in Hong Kong in July 2006



King's College London, UK


M.A. Cultural and Creative Industries


Marketing communications professional with extensive experience in both developed and emerging markets. Possess outstanding negotiation skills, specialised PR and media knowledge, international event management and market development experience.