Alexandra Mac Arthur
- Brooklyn US-NY
- [email protected]
With a desire to communicate and inspire, Ms. MacArthur enjoys working in marketing and film production where she has worked as a marketing assistant, copywriter, and filmmaker creating content for print, screenings, and the web. Internet savvy, she has exceptional research skills and is a social media guru connecting with people on blogs, Twitter, Facebook, Linkedin and more. Her goal is to find a challenging position in media where she can exercise her writing, production and social media skills to create influential projects and campaigns.
Write and proofread press releases, direct mail, content for SWIFT intranet and articles for print and web. Coordinate photo and video shoots for industry events. Reconcile expenses, manage calendars, create PowerPoint presentations, and other administrative duties.
Write original blog posts and edit photos to showcase photographer’s work. Retouch and monitor all outgoing photos for quality assurance.
Creates short films and independent web TV shows and promo videos.
Wrote, directed and edited films to be distributed at film festivals and on the internet.Raised funds and contacts to produce films securing locations, donations, talent and crew.
The Trust for Public Land
Development and Marketing Assistant (Freelance)
Coordinated with staff to create direct mail and personal acknowledgments for large scale donors signed by the CEO. Updated direct mail database and performed mass mailing through print house and email server. Acted as main point of contact for donors answering all their questions and concerns.
The Tenderloin Neighborhood Development Corporation
Administrative Assistant/Assistant Manager (Freelance)
Facilitated tenant application process, contacting landlords, performing interviews, and conducting background checks. Processed all invoices, ordered all office supplies, and paid all rent for residential and commercial spaces.
Researched and organized information for Shlain's documentary Connected. Provided detailed notes and feedback for Connected as it was prepared for festival release. Worked as Videographer for Slain, documenting Connected events and other film projects.
Reached out to photo enthusiasts using Linkedin, Facebook, Twitter, Flickr, meetup.com and multiple photography forums to increase Snapixel membership. Wrote Snapixel press release and various photography related articles to attract traffic to the site. Analyzed traffic, pin-pointing the most affective outreach techniques.
Assisted Managing Editor in researching and creating online ad copy for travel website under deadline. Managed content workflow, assigning writing and editing projects to other staff. Selected videos to be published, and edited all incoming photos from freelancer photographers using Photoshop.
Managed outreach, communicated with event participants and promoted events to the public through direct mail. Planned and facilitated events, including catering, securing locations, set up and clean up. Accounts Payable clerk, reimbursing all expenses for promotion, travel, and office supplies.