Sify Ltd. (As part of MBA)
Project Title: Market research and perception analysis of Sify’s consumer services.
Brief Description: Projects handled helped position Sify’s services in the marketplace. The first project explored nuances the pricing issues Sify experienced with I-way (cyber café chain). Second project was aimed to help position Way2Talk (VoIP based telephony service) in the marketplace.
Siemens Public Communications Network Ltd. (For fulfillment of B.Tech)
Project: Competitive analysis of the Indian Equipment Vendor Market.
Brief Description: Delivered extensive Comparative & Competitive Analysis of the Equipment Manufacturer market Landscape for various product lines like RF, SDH, VoIP Gateways and TDM Switches. Helped design & develop collaterals and market messaging centered on the analysis.