Director, Digital Product
- Product engineer for search, search results, and mapping applications for all 13 Hilton Worldwide brand sites. Responsibilities include requirements origination, documentation, business justification and UAT script creation.
- Lead the redesign and enhancement of the Hilton Worldwide team member travel website, Go Hilton (http://www.hilton.com/go)
- Implemented messaging platform on brand sites to alert customers of urgency, or "Great Rate" to increase website conversions by 7.07%.
- Successfully managed the integration of IBM's Interact personalization platform within the Hilton brand sites for an on-time and on budget release.
- Member of the Optimization steering team. Strategize future multi-variant tests to increase website performance.