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Professional Summary

As a PR content specialist at Bader Rutter, I write news releases, website, blog and e-blast copy, and new-product promotional materials to elevate public and media relations efforts, on behalf of BR clients.

Previously, I worked at Milwaukee Magazine as a staff writer and event manager – covering topics of health, history and historic preservation, architecture, arts and city matters. As event manager, I managed Best Of and issue launch parties, creating contracts, partnerships and executing events for upwards of 300 attendees.

My print-media experience is well rounded from working with global printer and Milwaukee Magazine owner, Quad/Graphics. With the company, I worked on corporate and client marketing campaigns, blogging efforts, web content and social media, all to strengthen the power of traditional print media.

Blog and Feature Writing

News Releases

Work History

May 2015Present

Communications Specialist

Bader Rutter

As a PR content specialist at Bader Rutter, I write news releases, website, blog and e-blast copy, and new-product promotional materials to elevate public relations efforts. In addition to content, I help manage media relations on behalf of the client team, building meaningful relationships with editors in effort to assist their story telling and help benefit their readers. 

Jan. 2014April 2015

Staff Writer and Event Manager 

MILWAUKEE MAGAZINE

Former feature writer for Milwaukee Magazine’s entertainment, news and advertising sections. Regularly contributed articles online and to historical blog, “Intersections.” Additionally as event manager, I managed Best Of and issue launch parties, creating contracts, partnerships and executing events for upwards of 300 attendees. 

Aug. 2011Jan. 2014

Print-Media Corporate Trainee

QUAD/GRAPHICS

Rotated throughout various communications-related rotations. Managed corporate and client social media accounts, increasing client’s weekly social media-driven website visits from 3.68 to 563. Responsible for inbound marketing, copy writing, blogging and promotional efforts. Created search-engine-optimized copy for client websites and in-print catalogs. Wrote and edited technical instructions for new Quad/Graphics’ software programs. Project managed over multi-million quantity print-media accounts. Completed Corporate Training Program and “graduated” into Milwaukee Magazine, a Quad/Graphics-owned publication, in January 2014. 

Jan. 2011May 2011

Communications Intern

Center for Professional and Executive Development

Promoted university events by writing informational and engaging press releases and campus-wide event previews. Created introduction speeches for business school dean. Organized and edited video clips for YouTube channel and website. Created a more engaging, two-way-communication stream by actively updating social media pages. 

Aug. 2010Dec. 2010

Managing Editor

The Daily O'Collegian

Maintained and built a stronger foundation for editing and leadership. Collaborated with the editor and art department to produce eye-catching and reader-engaging package stories and layouts. Created a beat system for reporters. Managed over section editors and staff reporters and mentored new writers. Ensured journalism professionalism and ethics were followed at all times. 

Aug. 2010Oct. 2010

Publication Intern

Hooved Animal Humane Society

Researched and wrote equine health and rescue articles for the nonprofit’s seasonal publication, Hoofprints. Helped organize, promote and arrange entertainment and vendors for donation-driving events. Created content and updated the organization’s online news to increase interest and awareness. 

May 2009Aug. 2009

Public Relations Intern

Fair Meadows Horse Park

Wrote features articles about stakes races and futurities on deadline for the Tulsa World. Interviewed well-known trainers and jockeys. Organized three weekly attendance-boosting events for audience members. Hosted engaging games in the Winner’s Circle, promoting a fun and enjoyable atmosphere for customers. 

Education

Aug. 2007May 2011

Journalism and Public Relations

Oklahoma State University

Letters of Recommendation