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Work experience

Mar 2011Present

Export Manager

Alwasail Industrial Group

Lead a team of 17 members with potential to increase resource as the export business grows

Prepare effective business plan for all orders to achieve required products volume, profit and organize all market plans to suit all customer requirements. 

Develop and drive exports sales activity by considering the sales offers and evaluating potential in international markets.

Implement sales and distribution plans to meet customer requirements.

Design and follow up the implementation of all export strategies and activities and ensure adherence to all requirements.

Supervise efficient working of sales staff and ensure compliance to all export objectives and design sales strategies according to customer requirement. 

Stay abreast with the changes in export laws and regulations that impact on the operations.

Evaluate all reports submitted by sales staff and recommend appropriate changes if required and maintain all operational records.

Administer all existing clients and ensure optimal level of marketing strategies and design required promotions for various trade fairs and maintain optimal level of customer satisfaction and assist to identify new markets.

Assist business partners to design efficient distributing strategies for their customers.

Monitor all existing and prospective markets and assist to identify appropriate business opportunities and review all company products and develop and maintain professional relationships with all agents and clients and assist in shipment of warehouse products.

Sales forecasting and pipeline management.

Provide training to all export team and perform assessment of all work and assist to achieve all export objectives and develop and maintain professional relationships with all clients and perform regular communication with all staff and clients.  

Increasing the company global competitiveness utilizing the export department to drive corporate cultural changes in strategic planning, production, time to deliver, logistics and sales.

Creating a new commission scheme and based price structure for agents and distributor resulted a loyalty increasing

Overall managing and Following up for :

  • Pending orders and quotations
  • Pricing analysis
  • Shipping terms and delivery (are in compliance with the laws and regulations governing the export industry).
  • Clients account statements and collections (billing process)
  • Payments terms and conditions
  • Profit and loss analysis reports
  • Agents and distributors commission statements
  • Production and operational flows
  • QC (Ensuring customers requests are handled promptly and professionally)
  • Development with NPD Manager
  • Contracts negotiations
  • Develop an effective and dynamic team to achieve sales goals
  • Exhibitions (preparations & Attendance )
  • Develop an Effective Promotional Strategy and using a significant marketing budget plan
May 2009Feb 2011

Key Account Manager

Achieve assigned revenues and performance goals . Develop new business relationships through high level account contact and strong ability to close and secure business. Achieving the assigned commercial objectives ensuring the efficiency and timing of the sale process in terms of volume, value and profitability. Plans and executes an outside sales strategy for increasing market share at a profitable level, by utilizing the best product knowledge, consultative selling techniques and negotiation skills. Acts as liaison between the shipper/receiver and carrier. Creates annual plan with monthly and weekly goals. Proactively manage exceptions and provide solutions. Day-to-day management of, and responsibility for, the full sales cycle and account management tasks, from prospecting all the way to client retention. Document and measure objectives weekly with sales force . Establish schedule for weekly / biweekly sales meetings . Adheres to all company policies, procedures and business ethics codes and ensures that they are communicated and implemented within the team. Planning and conducting visits to maintain existing business and gain new business
Jun 2006Apr 2009

National Key Account Manager

FedEx Express
Establish customer agreements and ensue that pricing guidelines are always applied and profitability targets for customers are met . Assesses , accuracy and confirm that work meet business standards and policies/procedures in taking actions . Establish competitors major account customers (prospects) pipeline to support this approach & target the accordingly . Ensure that customer prices are reviewed on regular basis and whenever any discrepancy arises between actual and promised volumes a Re-Negotiation takes place. Establish actionable sales plans for managing prospects and existing customers. Organizing the time effectively to reach agreed revenue and profitability targets as well as the agreed commercial productivity standards . Decisions maker during negotiations with the customers related to volume & discount levels as well as additional services offered. Develop & implement comprehensive information on client shipping practices for each market segments . Acquire relevant management information capabilities adapted to the requirements of the client acquisition function . Success Stories : STC (saudi telecom company) 1.Gifts distribution projects 2.Successful renewing the contract for mail room project and courier services MTC (Mobile Telecommunications Company) 1.VIP gift distribution projects 2.Invoice distribution project (repeated) 3.Invoicing and document collection services project 4.Successful renew the contract for mail room project and courier services BSF (Banque Saudi Fransi) 1.Mail room project ANB (Arab National Bank) 1.Courier services contract SAMBA (Saudi American Bank) 1.Distribution projects 5000 Shipt . 2.Outsource CC delivering process 3.Mail Room and courier services
Feb 2004May 2006

Export Area Manager

(Europe & Middle East) Direct contact with the customers for their requirements Market and country evaluation in my area. Develop and enlarge agents and big distributors by : 1. Incentive discount 2. Sufficient stock to avoid shortage 3. Evaluate their market and competitors share 4. Periodical updating for the new products 5. Resolve the problems that occur in their market place such as pricing, Q&C, logistic and documentations . Following up pending orders with the production. Customers feedback Set up an efficient distribution system Seeking new customers and work with the credit dept to establish them as customers. Success Stories : Created a commercial entrance for Europe market Increased margin of profit in my area Successfully Managed Int'I sales force in GCC & Europe 12 (distributor /agents). Increased overall turnover by 35% . Got new agencies from to complete the missing in our range. Raised the market share for GCC. GCC Total growth in sales 45 % Successful lunching for four new products : 1. Valve boxes in Hamburg , Germany 2. Pc drip line in Porto Portugal 3. Cutting tools & compression key in Italy 4. Euro saddles in Libya



certificate of completion


certificate of completion



DeI Sales


Miller Heiman


purple academy


The American University in Cairo

Bachelor's degree BSc/BA

Mansoura University

MLS Egypt


Sales Operations
Project Planning
Leadership Development
Product Development
New Business Development
Market Planning
Event Planning
Strategic Planning
International Sales
Business Development
Competitive Analysis
Solid Waste
Waste Treatment
Waste to Energy
Waste Management
Landfill Gas
Environmental Consulting
Environmental Management Systems
Environmental Awareness
Operations Management
Distributed Team Management
Supply Chain Management
Sales Management
Logistics Management
Transportation Management
Key Account Management
International Logistics
Freight Forwarding
Air Freight


Interested in a position where I can increase my leadership abilities through regularly encountering and solving problems, managing budgets, meeting targets also to utilize my perfect blend of 10 years active experience and creativity.