Vice President of Sales
Formulated and executed sales strategies to drive sales of aesthetic products throughout North America for this firm with over $175M in annual revenue. Called on physicians comprised of dermatologists, plastic surgeons, OB GYNs and other non-core physicians that deliver aesthetic treatments to their patients. Oversaw all aspects of field sales, inside sales, sales training, meetings and conventions. Led a team of 5 Sales Directors, monitoring Key Performance Indicators (KPIs), recruiting and training staff, and managing team performance to achieve sales objectives on Valeant aesthetic products.
- Increased Q1 and Q2 quarter over quarter sales by 22% and 23.5% respectively.
- Designed all sales compensation programs to drive sales of key products.
- Analyzed data and competitive intelligence to determine and execute new go-to market approach.
- Implemented new sales strategy to recapture lost clients and grow sales of core customers.
- Redefined sales profile and implemented new sales training program, positively impacting performance.