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Agnieszka Dąbrowska

Marketing Coordinator, Boys Business Unit - EuRoMEA

Summary

  • Degree in English Philology & International Relations
  • Three years of experience in brand marketing
  • Work with passion in day to day work, good team player, excellent interpersonal skills and project management skills
  • Known for building strong relationships with internal and external partners
  • Service oriented, able to manage several tasks at one time  and prioritize initiatives

Work experience

Mattel

Mar 2015Present

Marketing Coordinator, Boys Business Unit-Europe, Russia, Middle East and Africa (EuRoMEA)

  •  assisting with the preparation and execution of the big events for clients and key partners(summits, toy fairs, brand fairs)
  • support to the Sr Marketing Manager in annually events(Virtual Line Reviews, Marketing Plans, etc.)
  • monitoring and follow up on all requests from Boys Regional Marketing Team
  • securing good flow of information between Global Brand Team(in US) and Regional Brand Team(EuRoMEA)
  • securing good flow of information between Regional Brand Team and Local Brand Teams ad-hoc assistance to the Boys Regional Marketing Team
  • support to the Brand Managers in Regional projects manage
  • control A&P budget(tracking marketing expenses, coding and approving invoices, creating POs)
  • management of the Brand Activation Program for Scrabble(name: Scrabble in School, duration: permanent, range: Poland): annual Polish Championship in Scrabble in Kutno organization annual Santa Claus Tournament organization taking care of the program ongoing basis update of webpage

Mattel

Jul 2014Mar 2015

Marketing Assistant, Boys Business Unit-Europe, Russia, Middle East and Africa (EuRoMEA)

  • assisting with the preparation and execution of the big events for clients and key partners(summits, toy fairs, brand fairs)
  • support to the Sr Marketing Manager in annually events(Virtual Line Reviews, Marketing Plans, etc.)
  • monitoring and follow up on all requests from Boys Regional Marketing Team
  • securing good flow of information between Global Brand Team(in US) and Regional Brand Team(EuRoMEA)
  • securing good flow of information between Regional Brand Team and Local Brand Teams
  • ad-hoc assistance to the Boys Regional Marketing Team support to the Brand Managers in Regional projects

Mattel

Oct 2013Jul 2014

Assistant To The Brand Manager, Eastern Europe, South Eastern Europe, Middle East and Africa

Coordination of the Brand Activation Initiative for Barbie:

(name: Little Fashion Expert, duration: 6 weeks, range: PL, CZ, HU, RU, GR, TU, Kazahstan, Ukraine):

- taking active part in briefing agency

- sharing feedback of the process of the program development

- involved in a process of creation of the content (including graphic content)

- coordination of the program implementation for all of the markets at the same time

- taking care of the program's on-going actions

- involved in the analysis process

 

Coordination of the Brand Activation Initiative for Barbie:

(name: Anything is Possible Talent Show, duration: 6 weeks, range: PL, CZ, HU, RU, GR, TU):

- taking active part in briefing agency

- sharing feedback of the process of the program development

- involved in a process of creation of the content (including graphic content)

- coordination of the program implementation for all of the markets at the same time

- taking care of the program's on-going actions

 

Management of Brand Activation Program for Scrabble:

(name: Scrabble in School, duration: permanent, range: Poland):

- annual Polish Championship in Scrabble in Kutno organization

- annual Santa Claus Tournament organization

- taking care of the program ongoing basis

- update of webpage

Mattel

Aug 2012Mar 2014

Executive Assistant to the VP and GM of Eastern Europe, South Eastern Europe, Middle East and Africa

  • Managed all personal and business affairs for VP & GM
  • Organized schedules of meetings and coordinated travel plans
  • Create expense reports for executive leadership team
  • Management of Brand Activation Program for Scrabble

(name: Scrabble in School, duration: permanent, range: Poland):

- annual Polish Championship in Scrabble in Kutno organization

- annual Santa Claus Tournament organization

- taking care of the program ongoing basis

- update of webpage

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