Afidah Binti Idris

Afidah Binti Idris

Protocol, Event Management, Hospitality & Logistics Specialist

  • C08-08, La Vista Condominium, Bandar Puchong Jaya, Selangor Darul Ehsan, Malaysia

Professional Summary

Worked in a fast and unique international environment having 47 football organization affiliates from all the regions of Asia.  My various and extensive international appointments gave me the opportunity of learning with diverse workforce from different cultures and ranks within the global football industry as well as specializing in Protocol and mastering the dynamics of organizing events and competitions internationally.

  • Results Oriented & Attentive to Details
  • Strong Work Ethics & Interpersonal Skills
  • Dedicated team player
  • Reliable & Resourceful
  • Proficient in MS Office
  • Advanced administrative knowledge and Personnel Management

INTERNATIONAL WORK EXPERIENCE

Work History

Director, Events & Hospitality Management Department

Asian Football Confederation
2012 - 2015
  • Directs and supervises the management, organization and planning of all Events and Hospitality Management of AFC. 
    • Events includes: 
      • AFC Annual Awards
      • AFC Congress
      • AFC Meetings
      • AFC/FIFA Seminars & Workshops
      • AFC/FIFA Conferences
      • AFC Competitions and Draws
      • AFC Corporate Souvenirs & Gifts
      • FIFA Congress
    • Hospitality includes:
      • Protocol
      • Accommodation
      • Transportation
      • Logistics
  • Directs & supervises the Department's daily operations & staff members.

Head of Protocol Unit, Events & Logistics Department

Asian Football Confederation
2005 - 2011
  • Manages the management of Protocol & Public Relations operation within the AFC under the supervision of the Divisional Director.
  • Adheres to AFC Protocol guidelines during meetings, commemorative events, competitions & ceremonies.
  • Coordinates reception of AFC Guests, delegates from member Associations and VIP's.  (Airport/Hotel/Ceremonies/Matches)
  • Prepares official visits, courtesy meetings & other formalities which require pertinent protocol measures.
  • Strives in developing multi-faceted relations with member Associations & other organization with a view to promote the image of AFC.
  • Manages the Protocol & Public Relations services which includes the following:
    • Award/Souvenir presentation process during events.
    • Seating arrangements as per AFC Protocol guidelines in all AFC events abroad & hotels.
    • The Management of Welcome desks at hotels, airports, stadium & other official functions.
    • Compiles & updates guests' list for AFC events.
    • Maintains & updates records of AFC Member Associations delegates & match officials.
    • Compiles responses of delegates & invited guests attending AFC events.
    • Dispatches /faxes invitation letters to Member Associations & guests.
    • Allocates transportation & categories.
    • Appoints & trains Liaison Officers.

Executive to the Refereeing & Futsal Department

Asian Football Confederation
2002 - 2005
  • Assists & executes the programs & guidelines of the Refereeing & Futsal Department.
  • Assists & executes in managing a budget.
  • Executes in coordinating staffing requirements & staff briefings.
  • Carries out such other duties & responsibilities as assigned.

Secretary to the Referees, Disciplinary, Appeals, Players Status, Youth & Women's Football Competitions

Asian Football Confederation
1999 - 2002
  • Manages the administrative duties within the Department.
  • Maintains the records of the Department.
  • Assists & supports other staff within the Department.
  • Attends telephone calls, receives & directs visitors, files, faxes & encodes data.
  • Manages the inventory of the Department.
  • Dictates & composes correspondence & reports.
  • Arranges essential mail in priority action order for the Department Director.
  • Prepares files & meeting facilities.
  • Records Minutes of the Meetings.
  • Updates and manages files index.
  • Prepares Powerpoint presentation for the Department.

Secretary to the Technical Department

Asian Football Confederation
1992 - 1998
  • Manages the administrative duties within the Department.
  • Maintains all records of the Department.
  • Attends telephone calls, receives & directs visitors, files, faxes, & encodes data.
  • Manages the inventory of the Department.
  • Dictates & composes correspondence & reports.
  • Arranges essentail mail in priority action for the Director.
  • Researches, drafts or abstracts reports/communications.
  • Prepares files & meeting facilities.
  • Records Minutes of the Meetings.
  • Manages files index.
  • Prepares powerpoint presentation for the Department.

INTERNATIONAL APPOINTMENTS

  • Head of AFC Annual Awards Working Group (2011-2014, Malaysia & Philippines)
  • Head of AFC Congress and AFC Extraordinary Congress Working Group (2013 & 2015, Malaysia & Australia)
  • Head of Events & Hospitality Management AFC Congress - Event Management/Protocol/Accommodation/Transportation & Logistics (2015, Bahrain)
  • Head of Events & Hospitality Management, AFC Asian Cup (2015, Australia)
  • Head of Protocol, AFC Congress (2011, Doha, Qatar)
  • Team Services Manager, AFC Asian Cup (2011, Doha, Qatar)
  • Head of Events & Logistics in the AFC Extraordinary Congress (2010, South Africa)
  • Head of Events & Logistics in the AFC Annual Awards (2009, Malaysia)
  • Head of Events & Logistics in the AFC Congress (2009, Malaysia)
  • Head of Protocol in the AFC Annual Awards (2008, China PR)
  • Manager of Events & Logistics in the AFC Asian Cup (2007, Indonesia)
  • Head of Protocol in the AFC Annual Awards (2007, Australia)
  • Assistant General Coordinator in the FIFA Women’s U-19 (2004, Thailand)
  • Assistant General Coordinator in the FIFA Women’s World Cup (2003, USA)
  • Event Coordinator in the AFC Women’s Championships (2003, Thailand)
  • Referees’ Inspector in the Asian Games (2002, Busan, Korea Republic)
  • AFC Referees’ Coordinator in the AFC Women’s Championships (2001, Chinese Taipei)
  • Referees’ Coordinator in the AFC Asian Cup (2000, Lebanon)
  • Referees' Coordinator in the AFC Women's Championships (2001, Taipei)
  • Coordinator for numerous AFC/FIFA Competitions / Seminars and Courses in the Continental Levels

Refereeing Career

  • Officiated as Referees' Inspector in the 2002 Busan Asian Games for Women's Football

PERSONAL DEVELOPMENT

  • Protocol Managers' Training (Protocol School of Washington)
  • Personal Branding Training/Workshop (School of Charisma/BrandTalks)
  • Language of Leadership and Business for Women (Kuala Lumpur)
  • 4th FIFA Women's Football Symposium (Long Beach, USA)
  • 5th FIFA Women's Football Symposium (Shanghai, China)
  • Public Speaking & Language Skills (Robert Lam English Language Center)
  • Workshop on Effective Presentation (Robert Lam English Language Center)
  • Adobe Photoshop 6.0 (Cosmopoint, Institute of Information Technology)
  • Microsoft PowerPoint 2002 (Cosmopoint, Institute of Information Technology)
  • Advance MS Excel 2000 (Cosmopoint, Institute of Information Technology)
  • Advance Microsoft Office 2002, (Cosmopoint, Institute of Information Technology)
  • Microsoft Office 2000 & Internet,  (Cosmopoint, Institute of Information Technology)
  • English Language (The British Council Language Center, Kuala Lumpur)
  • Personnel Management Skills (TFS Creative, Kuala Lumpur)

Education

Education

Bachelor of Business Administration

University of Central Newcastle, Australia
2004 - 2008

Advanced Diploma in Business English

Business Training Limited, Manchester, England
2000 - 2002

Diploma in Private Secretaryship

Bedford College, Kuala Lumpur
1992 - 1994

Skills

Skills
Event & Hospitality Management
Logistic & Protocol Specialization

PERSONAL DATA

  1. Date of Birth  :  15th May 1971
  2. Nationality  :  Malaysian
  3. Civil Status  :  Single
  4. Home Address  :   C-08-08, La Vista Condominium, Jalan Tempua 6, Bandar Puchong Jaya, 47100, Selangor Darul Ehsan, Malaysia
  5. Email Address sheedaidris@gmail.com
  6. Employment Notification  :  To join immediately

Special Interests

  • Reading and Travelling

References

References

To be furnished upon request.