Adrienne Travis

Work History

Work History
Sep 1999 - Present

Freelancer/Owner

Utilitarienne (formerly Tangibility Design)
  • Performed upwards of 25 complete and partial implementations of the ExpressionEngine content management system, including:
    • structuring channels and data
    • building templates, both from scratch and from provided HTML/CSS
    • installing and leveraging custom add-ons from many third-party developers
    • using custom PHP where required
    • Implementing sitemaps, feeds, and SEO metadata (often using LG Better Meta; sometimes via custom solutions)
    • utilizing both 1.x and 2.x versions, and performing 1.x to 2.x upgrades
  • Provided design, marketing and consulting services including logo & identity design, annual report design, web design and production, and training to many clients. Major projects include:
    • the web presence of a major cultural festival in the Memphis, TN region
    • a logo and identity/branding system for a local jewelry company
    • a logo and web site for a local union organization, with accompanying training for staff
    • websites for several local and regional political candidates
    • collateral and computer services for a nationally-known interior design firm
Jun 2011 - Aug 2012

Software Lead Developer / ExpressionEngine Expert

The Nerdery
  • Led three full ExpressionEngine projects including:
    • Writing scope and technical requirements documents
    • Planning out site architecture and template structure
    • Managing a team of 3-5 developers to accomplish tasks including template build-out, custom add-on development, and front-end integration
    • Working directly with PM and client to meet deadlines and reach project goals
    • Responsibility for ticket triage and bug fix assignment during QA process and client warranty
    • Coordination of client training and client-focused documentation
  • Participated in several ExpressionEngine implementations as a developer
  • Wrote several custom ExpressionEngine add-ons for specific client projects, including a complex custom module that retrieved and updated data via a third-party API
  • Built a Facebook tab and a tiny content management application (in CodeIgniter) to manage the content of the tab
  • Created a build script to streamline ExpressionEngine project setup and deployment, saving developers an average of 1 hour per person per project
  • Served on the Nerdery's ExpressionEngine Standards & Practices committee for 10 months
Oct 2006 - May 2011

Web Developer

Magellan Health Services (Oct 2006-Oct 2007 contracted through Adaptive Solutions Group)
  • Designed new look and feel for Magellan Intranet applications.
  • Created comprehensive documentation to assist in implementation of look and feel, as well as user-experience guidelines and best practices.
  • Created templates using standards-compliant XHTML, HTML5 and CSS.
  • Used best practices and standards in making sites that are cross-browser and cross-platform compatible for a wide variety of users
  • Deployed templates to over 30 independent Intranet application projects, and customized each application as needed.
  • Introduced the third-party Javascript library jQuery, and served as an evangelist and “expert resource” for its use and implementation across both Intranet and external projects.
Jul 2006 - Feb 2007

Technical Lead

RacingNetSource, Inc.
  • Developed entirely CSS-based templates for five large-scale online magazines.
  • Created PHP scripts and new workflow to handle administrative functions for the magazines, saving upwards of 30 person-hours per month.
  • Regularly created individual layouts for web magazines using both graphic design skills and best practices of accessible/clean Web development.
  • Created layouts for print magazines.
  • Developed a simple inbound ad-tracking system for the online magazines.
Feb 2006 - Mar 2006

Web Developer

The Federal Reserve Bank (contracted through KPG, Inc.)

  • Wrote scope, workflow, and analysis documentation for a new Web application whose purpose was to manage volunteers for charity events.
  • Designed and created pages and page templates for the online training portion of the application.
  • Interfaced with a back-end SQL Server 2000 database using ColdFusion to handle the administrative functions of the application.
Oct 2005 - Dec 2005

Web Designer/Developer

Magellan Health Services (contracted through Analysts International, Inc.)

  • Designed and implemented application templates to fit into look-and-feel of existing Magellan web presence.
  • Trained other members of the team on advanced CSS techniques.
  • Helped update current web applications and pages to comply with current coding standards and best practices.
  • Worked toward making all current customer-focused sites and applications compliant with Section 508 regulations and WCAG recommendations.
Apr 2004 - Jul 2005

Web & Data Manager

Siboney Learning Group
  • Administered a major SQL Server 2000 database and front-end CRM system, including building and revising screens for the front-end interface, backup and restore procedures, creating stored procedures, views, and functions, and performing regular queries and reports against the database.
  • Analyzed data from the CRM to identify key customers and prospects to assist in marketing/sales efforts.
  • Maintained the company’s entire web presence, consisting of six external sites and the Intranet.
  • Created extensive documentation about the CRM to assist sales people in entering and retrieving data.
  • Assisted art department as necessary, creating several Flash presentations as well as doing print layout.
  • Acted as backup proofreader for all outgoing marketing materials.
Apr 2002 - Feb 2004

Web Production Asisstant

Vertis, Inc. (April 2002 - August 2002 contracted through The Creative Group)
  • Performed production-level image and layout manipulation work in Photoshop and Quark XPress on both PC and Macintosh platforms.
  • Created automated procedures for Photoshop and ImageReady which saved more than 50 person-hours per month.
  • Managed assets and metadata using Telescope and SQL database solutions.
  • Developed and created content for the office Intranet and completely redesigned it for a cross-platform, cross-browser environment.
Jul 2001 - Apr 2002

Contractor

The Divisions of Robert Half International

  • Performed short-term contract work for a variety of companies in many fields. Assignments included:
    • Access database construction and administration.
    • high-level documents organization to ensure compliance with government regulations.
    • newsletter design and typesetting.
    • maintenance of software and computer systems.
Jan 2000 - Jun 2001

Web Designer

Concord EFS

  • Created and produced a total of over 150 design templates for an in-house e-commerce and cart system.
  • Designed and implemented over 20 complete websites for a variety of clients.

Skills

Skills

Accessibility/universal design considerations

UX methodologies

I am familiar with basic methodologies for analyzing & improving user experience, including eye tracking, card sorting, A/B testing, and focus groups

Technical writing

E-Commerce considerations & implementation

I have experience setting up most aspects of e-commerce for websites, including helping clients with merchant accounts, interfacing with payment gateways, and implementing shopping carts and catalog software (including FoxyCart, Magento, OSCommerce, and others)

Microsoft Office

Geolocation & mapping APIs

Data visualization & infographic creation

Web server management (Apache)

Proofreading & copyediting

Cloud computing (CDN usage, Amazon EC2 and S3)

Web metadata and machine-readability (RDF, Microformats)

Internationalization principles & considerations

I have experience with various challenges related to localization and internationalization, including translation and character set issues, database collation, and various other considerations

Version control using SVN, Git, & Microsoft TFS

UI/UX principles

CMS/blog software

I have some experience with several other CMS and blog packages, including Joomla, Concrete5, Textpattern, and Drupal

SQL and implementations

I have extensive experience with both MySQL and Microsoft's SQL Server, and some experience with PostGreSQL and OracleDB

Wordpress CMS

XML and XSLT

CodeIgniter

ExpressionEngine CMS

HTML and CSS

Javascript

jQuery

Flash

Python

PHP

Adobe Photoshop

Education

Education