Adrian Serafin

  • Warsaw, Masovian District, Poland, PL
Adrian Serafin

Head of Social Media



Digital strategy

Social Media

Social Media Measurement

Online Advertising

Viral Marketing

Work History

Work History
Nov 2013 - Present

Head of Social Media

Havas Worldwide Warsaw
  • Managing social media department (evaluation of employees, work progress status, quality management)
  • Creating ideas and strategies
  • Implementing communication strategies and ideas to social media environment

I've built a team of 5 social media specialists starting from 1 employee in 11.2013. Nowadays Social Media team is one of the strongest, best organised teams in the agency.

Brands: Coca-Cola, Sprite, Praktiker, Vanish, Wawel, Samsung, Loreal, NC+, Sanofi, EDF, Grupa, Kurka Wolna

Feb 2013 - Sep 2013

Digital Strategist

Carrot Digital Agency
  • Creating brand communication strategy across the web

Worked with finest experts in digital marketing area

Łowicz, MTV, Nutella

Apr 2012 - Jan 2013

Creative / Strategy / Social Media

Chariot® Interactive Agency
  • Managing social media department
  • Creating On-line marketing strategies
  • Consulting for sport brands: Trec, Burneika Sports

Created the foundations of the new, effective brand communication for Trec (one of the largest manufacturers of supplements in Europe) which continues to this day.

Text Section

Digital media specialist, new media enthusiast, trend seeker, technology lover, early adopter, pioneer of social media communication in Poland, speaker at many business conferences, lecturer at the Social Media & Content Marketing faculty at AGH University in Cracow.
Managing social media & digital departments since 2009. I aim to develop the efficiency and quality of the team, preserving best relationships.

Constantly looking for new opportunities and challenges.

Prizes for the group Havas:
1 x Golden Arrow for "Kurka Wolna" campaign in the category "Open"
1 x KTR for "Kurka Wolna" in the category "Campaign"


2004 - 2009

Krakowska Akademia im. Andrzeja Frycza-Modrzewskiego

PR and political science