Work History

Work History
Jul 2009 - Present

Writer, Performer, Voice Over Artist, Media Management and Content Creation

Self Employed
Jan 2009 - Jul 2009

Marketing and Advertising Consultant

NYdidi Inc.
  • In-depth market analysis through customer research, market environment and competitor landscape evaluations to develop strategic business plans for the matrimonial website that caters to South East Asians

  • Design, implement and facilitate marketing plan for the launch and long term maintenance of the website (in beta testing)

  • Create a stable and serious client base through relentless networking

    Strategic Event Planning and Media Management for special events targeted at the largest South Asian news sources

  • Author marketing and media communication material for various outlets

  • Build a repository of marketing collateral, press kits and client base through regular interface between clients and the press

Jul 2008 - Nov 2008

Creative Assistant

  • Authored marketing collateral to attract investors and advertisers
  • Developed and provided voice-overs for business presentations
  • Supported media consultants in mapping Veria’s advertisement network by identifying strategic media partners
  • Creator and Editor of in-house newsletter “Naturally Your’s”
Jan 2008 - May 2008

Corporate Communications Intern

Metro Transit Authority
  • Field Produced for Transit Transit News, the video production department of MTA, which reaches 22,000 homes in New York State
  • Wrote human interest and reported stories for At your Service and Weekly News, the in-house letters circulated among the 3000 MTA employees
Aug 2004 - Mar 2008

Production Manager, Dramaturge, Marketing, Actor

Fairleigh Dickinson, Visual and Performing Arts
  • Lead Production Manager for school musicals and straight productions
  • Developed print marketing and advertising materials for several productions
  • Researched period and geographic references to ensure historically correct interpretation and reproduction of dramatic pieces
  • Actor for several productions
Aug 2006 - Mar 2008

Presidential Ambassador

Fairleigh Dickinson University
  • Assisted in designing and creating content for campus tours           
  • Led tours across campus hosting board members and university guests
  • Updated and created data for prospective student database
Mar 2007 - Aug 2007

Intern, Assistant Account Executive

Chimes Media
  • Generated ideas for and wrote celebrity press bytes
  • Track and circulate all news related to talent  and business
  • Worked closely with talent and business management
  • Liaison between various clients at press junkets and photo shoots and the media
May 2007 - Aug 2007

Intern, Assistant to Executive Director

Open Circle Productions
  • Copy Writer for promotional material for show reel circulated among global film production companies
  • Assisted the Executive Director with all aspects of auditions, casting, script translations, costuming and music selection for the film “Kismat Konnection”
  • Liaised with marketing and PR colleagues to promote celebrity events


2006 - 2007

Wroxton College

Dramatic Literature including Shakespere and Chekhov, International Business and Communication and Culture in Britain

2002 - 2004

Sophia College
2000 - 2002

St. Joseph's Convent
1992 - 2000

St. Marys, Pune