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Work experience

Jul 2009Present

Writer, Performer, Voice Over Artist, Media Management and Content Creation

Self Employed
Jan 2009Jul 2009

Marketing and Advertising Consultant

NYdidi Inc.
  • In-depth market analysis through customer research, market environment and competitor landscape evaluations to develop strategic business plans for the matrimonial website that caters to South East Asians

  • Design, implement and facilitate marketing plan for the launch and long term maintenance of the website (in beta testing)

  • Create a stable and serious client base through relentless networking

    Strategic Event Planning and Media Management for special events targeted at the largest South Asian news sources

  • Author marketing and media communication material for various outlets

  • Build a repository of marketing collateral, press kits and client base through regular interface between clients and the press

Jul 2008Nov 2008

Creative Assistant

Veria
  • Authored marketing collateral to attract investors and advertisers
  • Developed and provided voice-overs for business presentations
  • Supported media consultants in mapping Veria’s advertisement network by identifying strategic media partners
  • Creator and Editor of in-house newsletter “Naturally Your’s”
Jan 2008May 2008

Corporate Communications Intern

Metro Transit Authority
  • Field Produced for Transit Transit News, the video production department of MTA, which reaches 22,000 homes in New York State
  • Wrote human interest and reported stories for At your Service and Weekly News, the in-house letters circulated among the 3000 MTA employees
Aug 2004Mar 2008

Production Manager, Dramaturge, Marketing, Actor

Fairleigh Dickinson, Visual and Performing Arts
  • Lead Production Manager for school musicals and straight productions
  • Developed print marketing and advertising materials for several productions
  • Researched period and geographic references to ensure historically correct interpretation and reproduction of dramatic pieces
  • Actor for several productions
Aug 2006Mar 2008

Presidential Ambassador

Fairleigh Dickinson University
  • Assisted in designing and creating content for campus tours           
  • Led tours across campus hosting board members and university guests
  • Updated and created data for prospective student database
May 2007Aug 2007

Intern, Assistant to Executive Director

Open Circle Productions
  • Copy Writer for promotional material for show reel circulated among global film production companies
  • Assisted the Executive Director with all aspects of auditions, casting, script translations, costuming and music selection for the film “Kismat Konnection”
  • Liaised with marketing and PR colleagues to promote celebrity events
Mar 2007Aug 2007

Intern, Assistant Account Executive

Chimes Media
  • Generated ideas for and wrote celebrity press bytes
  • Track and circulate all news related to talent  and business
  • Worked closely with talent and business management
  • Liaison between various clients at press junkets and photo shoots and the media

Education

20062007

Wroxton College

Dramatic Literature including Shakespere and Chekhov, International Business and Communication and Culture in Britain

20022004

Sophia College
20002002

St. Joseph's Convent
19922000

St. Marys, Pune