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Familiarity and experienced with all aspects of the business environment: strategy, marketing, business development, New- Media, management, organizational behavior.Years of experience with variety of media and content positions.Marketing oriented.Specialize in mobile


- Full control of New Media and Social marketing- Content and marketing oriented.- Writing and expression abilities.- Excellent communication skills. • Fast and eager learner of new subjects. • Capable for both conventional and autodidact learning. • Willing to relocate.

Work experience

Jul 2008Present

Director Of The Mobile Department

Nortcon Ltd.

Nortcon Ltd.develops technology solutions for sending video to all mobile devices and for marketing mobile content in an affiliate platform for all devices.

Managing the department with all related aspects, with proven successe inleveraging the company’s activities and profit by achieving ambitious sales targets.

  • Leading the marketing strategic, locating and executing business opportunities and alliances.
  • Responsible for development of content products, such as applications,text services and subscription solutionsfor the mobile arena.
  • Handling company's content and premium web and wap sites.
  • Managing an Affiliate program for mobile content publishers.
  • Managing the Internet and Mobile Campaigns –Media Buying on CPM/CPL models, campaigns manager, optimizations, initiatedcampaigns.
  • Managing a team of six members including sales persons, web designers, administration and the call center of the company.

Brand and Content Manager for "ZIGGIT

Bee Contact

A public company that developes technology for mobile content products and platformstargeted at teenagers. The company was bought in 2008.

Managing the B2C loyalty programfor the company’s customers– Games, applications, subscriptions and pricing contests activities.

  • Responsible for developing and implementing products, marketing strategies, pricing, market & business development.
  • Locating and maximizing business opportunities, creating collaborations with commercial/content companies, drafting and signing agreements etc'.
  • In charge of customers/partners relations and negotiations, content providers in the international market, and mediaadvertising (print, radio, TV, Web sites).
  • Site manager for operating mobile and web campaigns.
  • Managing andanalyzingaDataBaseofmillionsofcustomers, workingwithaCRMandbackofficesystems.
  • In charge of the customer service call center, about 20 employees.

Editor of the Music Site

“Mouse Online", Haaretz Group.

Head of the contentteam and responsible of recruitment, budget, business collaborations, Writing and editing and Ongoing work with record companies and P.R.



Star Media

Creating and executing customized business/marketing plansand bids for customers according to their needs and briefs in the tourism and production arena. 



"S.B.C" publishing

Writer and editor for various magazines such as: "Cosmopolitan", "be a family", "life style", and more.My portfolio includes interviews, researches, and intensive work with P.R.


Head of the Events Department

Easy Go

Developing creative concepts for customers in the tourism and production arena. Managing customers budgets, large events.Working closely with customers and suppliers.


"Beit- Zvi" - Academic School of Performing Arts

T.U.T. – Coaching and Results Ltd.

The leading company for business coaching and personal coaching in Israel.


Online Marketing
Creative and Marketing Writing
Social Media
Business Development