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Adam Root has been designing graphics, building layouts, and developing websites for as long as he can remember, long before it became anything resembling "a career." His passion and eye made him the go-to guy for companies needing help with promotion, branding, positioning, traditional marketing, Internet marketing, advertising, and every kind of design. Our passion is to help business owners reinterpret their vision for Web 2.0 and the current marketplace opportunities it offers. We live in the center of this culture, so we work with it intuitively. We're well-versed in every stripe of ground-up company development and identity casting. As an entrepreneur and owner of his own startup, Adam understands the unique challenges facing business owners. On the new web, to your customers, your brand is you. Our team engineers exposure for your business throughout the realms of social networking and the entire social media framework: Twitter, Facebook, MySpace, LinkedIn, Plaxo, orkut, ning… You name it. We put you there. We help our clients position themselves, their companies, and their brands directly in front of the people who need to find them. We understand: People are already looking for you… they just may not know it yet. They may think they're just looking for generic services… but it's You they want. We can help you and your future customers finally get in touch with each other. We can help get you and your company plugged in, both to our network… and to yours. Our clients run the gamut. Whether it's new media innovators like Urbanworld Film Festival, mobile technology-focused companies like Turbohorse, or even a more "traditional" brand like Farmers Insurance, Adam Root's team can help you get where you want to go. Your new place is waiting for you. Let us help you move in.


After Effects
Final Cut
CSS 2.0
Art Direction

Work experience

Sep 2006Aug 2007

HelpPoint Communications & Event Designer

Revolutionized corporate culture utilizing state-of-the-art technology to develop engaging user experiences in web, print, and film media for internal and external markets. Key Achievements: ~ 2 time Exceptional Contribution Award winner. ~ Spearheaded software migration of entire post production suite from Sony Vegas to Apple Final Cut Pro, redesigned and modernized outdated graphics, and replaced nearly all static Web graphics with new, animated designs.

Jun 2004Sep 2006

Graphic Designer

Displayed advanced proficiencies with cutting edge technologies to develop and maintain innovative multimedia projects for Web, print and CD/DVD distribution. Create Internet, intranet, and extranet Web sites, Web applications, graphics, video marketing materials. Key Achievements: ~ Optimized Website functionality through reduction of unnecessary navigation and elimination of redundant site processes. ~ Developed and implemented all procedures and responsibilities for this new, custom-made position after promotion from Graphic Designer position.

Developed and created unique and effective marketing materials for national print and Web-based campaigns. Redesigned corporate intranet material, and strengthened consultant understanding of key Web applications through focused training. Key Achievements: ~ Redesigned and modernized outdated, manually-prepared graphics, and replaced nearly all static Web graphics with new, visually appealing computer automated designs. ~ Maintained track record of excellent customer service and client retention as recognized by receipt of numerous positive client messages.