I am a sales and management professional with an extensive background in selling service oriented products in the B2B world. My high energy and profit driven attitude compliments the wealth of experience I have, ranging from large market publishing ventures to entrepreneurial start ups. Through the use of a creative and innovative style I like to call "The Adam Factor", I always make the client feel as positive about the experience as my team and I do.
Qualifications Summary
Work experience
Mar 2007 - Present
Executive Director
HROA (Human Resource Outsourcing Association)/Crossing Media
- In charge of all Association Management tasks (Board of Trustees, Special Interest Groups, Committee organization, global alignment).
-
Managed P/L and AR reports for Association
-
Grew membership by over 75% in first year ($350K)
-
Developed new benefits to broaden scope of member companies (new sales opportunities)
-
Created new revenue streams for company to promote cross platform opportunities(Association Corporate Membership/Events/Magazine Pages)
-
Designed and launched new event (RPO Summit) with over $150k in revenue
-
Increased annual sponsorship revenue for HROA events by 60%
-
Listened to the market needs to develop the Finance Forum and Mid-Market Group
Jul 2004 - Mar 2007
VP Director of Sales
HSM – The World Business Forum
- Hired and Managed a team of 4 salespeople
-
Responsible for growing revenue from $600k to $4.0MM in 2 years.
-
Organized and managed all aspects of bringing an event to a new market including P&L, venue negotiations, & the task of finding the initial partners to reduce overall risk.
-
Developed relationships with CEO's, Sr. Corp Communications/Marketing Executives to ensure their participation was successful at events around the world
-
Sold sponsorships and managed client relationships on a global basis to several Fortune 500 organizations
-
Created products and solutions to deliver relationship marketing, branding, and executive education programs designed to fit specific company objectives and budgets
Apr 2002 - Jul 2004
NY Advertising Sales Manager
Newsweek Magazine
Apr 2002 - Jul 2004
NY Advertising Sales Manager
Newsweek Magazine
Apr 2002 - Jul 2004
NY Advertising Sales Manager
Newsweek Magazine
- Grew Ad Sales budget from $7MM --> $9MM while industry was declining in ad spending
-
Increased Share of Market for Magazine in competitive newsweekly field
-
Hired, Motivated, and Managed a team of 9 Sales people
-
Sold both print and online advertising programs
