Adam Bleifeld

Qualifications Summary

I am a sales and management professional with an extensive background in selling service oriented products in the B2B world. My high energy and profit driven attitude compliments the wealth of experience I have, ranging from large market publishing ventures to entrepreneurial start ups. Through the use of a creative and innovative style I like to call "The Adam Factor", I always make the client feel as positive about the experience as my team and I do.

Work History

Work History
Mar 2007 - Present

Executive Director

HROA (Human Resource Outsourcing Association)/Crossing Media
  •  In charge of all Association Management tasks (Board of Trustees, Special Interest Groups, Committee organization, global alignment).
  • Managed P/L and AR reports for Association

  • Grew membership by over 75% in first year ($350K)

  • Developed new benefits to broaden scope of member companies (new sales opportunities)

  • Created new revenue streams for company to promote cross platform opportunities(Association Corporate Membership/Events/Magazine Pages)

  • Designed and launched new event (RPO Summit) with over $150k in revenue

  • Increased annual sponsorship revenue for HROA events by 60%

  • Listened to the market needs to develop the Finance Forum and Mid-Market Group

Jul 2004 - Mar 2007

VP Director of Sales

HSM – The World Business Forum
  •  Hired and Managed a team of 4 salespeople
  • Responsible for growing revenue from $600k to $4.0MM in 2 years.

  • Organized and managed all aspects of bringing an event to a new market including P&L, venue negotiations, & the task of finding the initial partners to reduce overall risk.

  • Developed relationships with CEO's, Sr. Corp Communications/Marketing Executives to ensure their participation was successful at events around the world

  • Sold sponsorships and managed client relationships on a global basis to several Fortune 500 organizations

  • Created products and solutions to deliver relationship marketing, branding, and executive education programs designed to fit specific company objectives and budgets

Apr 2002 - Jul 2004

NY Advertising Sales Manager

Newsweek Magazine
Apr 2002 - Jul 2004

NY Advertising Sales Manager

Newsweek Magazine
Apr 2002 - Jul 2004

NY Advertising Sales Manager

Newsweek Magazine
  •  Grew Ad Sales budget from $7MM --> $9MM while industry was declining in ad spending
  • Increased Share of Market for Magazine in competitive newsweekly field

  • Hired, Motivated, and Managed a team of 9 Sales people

  • Sold both print and online advertising programs

Education

Education
May 1992 - Present

Bachelor of Arts