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Abdullah Ali Althuraya

Product Manger-SUVs ,CV at Hyundai Motor Company - MYNM KSA

Work experience

Nov 2012Apr 2014

Product Manger-SUVs/CV

Hyundai Motor Company - MYNM KSA
Develop strategic planning for Hyundai SUVs/CV Vehicles, for both Current & New models along with potential Market trend, Sustainable Sales, Market Share, Growth & profitability, and Implement Company Strategy. • Plan the models lifecycle, Specifications, Sales contribution, Price & Margin, along with market demand, consumer behavior and corporate desire, and achieve a sustainable growth & profit. • Propose new potential products in line with market trend / new market and continuous demand. • Prepare professional & analytical reports for both MYNM & HMC describes the detailed situation of products and market updates. • Review monthly sales performance, market share, monthly stock & order and Propose solutions for stock liquidation. • Manage all products communication that concerns audience (Catalogs, Brochures, Billboards, Events, Motor Shows, Test Drive, etc. • Implement regional product knowledge & awareness trainings, and Achieve full awareness by salesmen and promoters of product lineup, specifications, sales strengths, customer profile & targeted customers. • Monitor Competitors activates and respond immediate action according the market and stock • Pricing with considering the competitors, customer suggest price research, lineup model, Specifications wise and value analysis
Jan 2012Aug 2012

Sales & Marketing Manger -SUVs & CVs

(AutoZone) is a venture of Balubaid Group having a strong heritage spanning 60 years in the automotive business. •Perform market watch and analysis to the market •Prepare and element marketing plan •Product mix development •Directing and leading the company pricing policy to the approval of sector head •Define the AutoZone business strategy in the company as per the instruction of sector head •Proposing to the board of directors the new business lines •Establish successful relationship and distinguished report with the company principals •Introducing Sales & Promotion Plans for national Market in the kingdom •Responsible for Managing and negotiating all commercial relations with principals in the line with sector head guidance •Establishing positive correlation between the sector divisions in order to achieve the maximum synergy •To establish active national business network in the kingdom •Ensure implementing the quality deployment principles in the company’s operation •Monitors the operation result versus the approval budgets •To perform any other duties assigned related to the business area.
Jan 2007Dec 2011

Market research analyst

Alesayi Motors
• Responsibilities included making prices and specifications comparison of different models of cars with respect to their class, engine, optional/standard items, • Maintaining daily watch on prices of the competitors, • Train new employees and conduct company and product orientations (Salesman Training in Product Knowledge) • Follow up with all Salesmen for sending show room Log. • Follow up with advertisement agencies for any amendment and artwork concepts included final recheck. • Studying the showroom traffic to measure the effectiveness of our advertising campaigns • Involved in the website development and maintenance of our company. • Arranged and directed in the new product launch activities pajero, pajero Sport, ASX, OutLander, Auto show… • Involved in the customer satisfaction programme. • Involved in Direct Mailings to prospective customers etc. • liaising with designers and printers; • organizing photo shoots; • maintaining and updating customer databases; • managing budgets; • evaluating marketing campaigns; • monitoring competitor activity & Offers • Supporting the marketing manager and other colleagues. • Holding responsibility of Test drive cars cross the kingdom by monitoring the actives and provide the cars to all branches. • managing the production of marketing materials, including leaflets, posters, flyers, newsletters and e-newsletters and DVDs;


Vancouver Community College, Lower Advanced

Associate's Degree

JLS College, Sales
April 2006 - June 2006 Vancouver,BC Canada

Ashton college
The course including the following topics: 1-Presentaion Success Grade A, 2- Business Communication Skills Grade C, 3-Business Writing Grade B, 4-Planning & Leading Producting Meeting Grade B
Jan 2007Sep 2009

Master of Business Administration MBA

American University Of London
Apr 2005Jan 2006

Vancouver Community College

Vancouver Community College, Lower Advanced Level (English ),April 2005 - January 2006
Vancouver,BC Canada

Aug 2000Jun 2002


Jeddah International Computer Institute

Grade (very good grade)


Sales Operations
Competitive Analysis
Team Management
Market Analysis
Strategic Planning
Sales Management
Product Development
Marketing Strategy
Business Planning
New Business Development
Market Research
Marketing Management
Market Planning
Customer Satisfaction
Oracle E-Business Suite
Karradge System: excellent Knowledge for Marketing and Sales.
Languages: excellent knowledge of English and Arabic
Computer: knowledge of using windows, office software


Jun 2006

usiness Communication -AMA(American Management Association)