Abbey Booth

Abbey Booth

Objective

MBA graduate looking for a challenging and rewarding career in the field of Marketing based in Nashville, TN.

Summary

I am a recent MBA cum laude graduate who holds a Marketing concentration from Xavier University. I have also earned a BSBA in Management and Entrepreneurial Studies.

I am a creative, strategic, and enthusiastic professional seeking career opportunities which utilize my education in marketing, management, and entrepreneurship to generI am a recent MBA cum laude graduate who holds a Marketing concentration from Xavier University. I have also earned a BSBA in Management and Entrepreneurial Studies.

I am a creative, strategic, and enthusiastic professional seeking career opportunities which utilize my education in marketing, management, and entrepreneurship to generate value and solve problems. With experience in group facilitation and peer leadership, I possess great interpersonal skills while being a strategic, results-driven planner.

I've had 3 marketing internships and co-founded 3 groups on Xavier's campus which illustrates my work ethic, creative spirit, and drive to put my classroom learnings into practice.

Strengthsfinder Top 5 Strengths: Achiever, Positivity, Individualization, Learner, Responsibility

Specialties

Branding and Identity, Digital Marketing, Social Media, Search Engine Optimization, Entrepreneurship, Creativity, Writing (press releases/Web/graphic design), Project Management, Turning data into knowledge

Work History

Work History

Marketing Internship

ACCLAIM AWARDS OF CINCINNATI

◦Coordinated video initiative promoting local actors, successfully executed citywide dispersal of marketing materials with civic groups, and fashioned a 12-month public relations timeline.

Scripps Networks PR/Marketing Internship

KNOW THEATRE OF CINCINNATI

◦Designed and wrote copy for email marketing weekly blasts, grant writing, community press releases, and media.

◦Streamlined entertainment marketing for each performance by ensuring proper branding methods, coordinating PR strategies, implementing social media strategies, and designing print/web layouts. This helped contribute to a record-breaking ticket sales season.

Marketing Internship

SOUTHSIDE CREATIVE GROUP

Southside Creative Group provides clients with affordable and innovative marketing and design solutions. They specialize in high-quality print, web and multimedia solutions to corporate clients including strategic branding, graphic design, email newsletters, and social media management.

◦Developed and executed unique and comprehensive marketing campaigns from initial concept development and client presentation through the entire creative design, development and production process to final client delivery.

◦Tasks included market research, branding development, graphic design, website management, copywriting (e-newsletters, press releases), and managing social media materials.

◦Initiated and monitored analytics into company website helping to identify online client needs.

Education

Education

BSBA

Xavier University

Cum Laude Graduate

Co-founder/Member of Advancing Leaders Committee, Xavier Peer Leadership Team

Co-Founder/Vice President of Performance, Xavier Artists for Others

President & Founder, Xavier Campus Girl Scouts 
Aug 2010 - Present

MBA

Xavier University

Cum Laude Graduate

Graduate Student Representative, Xavier Arts Advocacy Committee

Volunteer/Consultant, Xavier Sedler Family Center for Entrepreneurship & Innovation

Board Member, Xavier Women’s MBA Association