I decided after a long time working for others I had enough experience and product knowledge to set up on my own. Initially we only offered pay per click through Google Adwords & Overture (as this was the area I knew best). I became a “Google Qualified Professional” which gave new customers the confidence in our abilities. That side of the business grow rapidly; within 6 months we had employed a team of 11 advisors and 2 website developers & 2 Accounts personnel. We then extended our products and offered SEO (onsite) and link building. Within 3 months we had to recruit an additional 2 developers with excellent knowledge in SEO and the strategic plans, who were up to date with the latest algorism changes.
My daily activities including, setting out targets, monitoring phone calls, daily meetings with the sales floor & the SEO team, employee performance, disciplinary, day to day management of the AdWords accounts, monitoring the SERP along with leading by example on the sales floor. I regularly took over the reps calls and closed the deals down for them. (I still thrill on the challenge). I soon learnt that was the quickest way to earn the respect of the sales floor.